When It Comes to Long-Term Value, Incumbents Should Think Like Digital Disruptors
Harvard Business Review
JUNE 21, 2024
Measuring earnings before interest, taxes, depreciation, and amortization (EBIDTA) profits may be the gold standard for assessing traditional companies, but it is not the way digital businesses think. 5) Launch a data and AI-enabled omnichannel customer outreach program, and 6) Transform KPIs, structure, and incentives.
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