Harvard Business Review

SEPTEMBER 11, 2013

But most businesses fail because our assumptions about customer demand are wrong — because of market risk. Test market risk first. Disruptive innovation Entrepreneurship Product development' As a result, we''re more likely to think of validating experiments.

Products 8

Products Productivity Early Adopters Business Model 8

Harvard Business Review

SEPTEMBER 11, 2013

But most businesses fail because our assumptions about customer demand are wrong — because of market risk. Test market risk first. Disruptive innovation Entrepreneurship Product development' As a result, we’re more likely to think of validating experiments.

Products 8

Products Productivity Early Adopters Business Model 8

Harvard Business Review

JANUARY 15, 2014

How you answer this question may be the most important factor in how you design your product development process — and, ultimately, in whether your business succeeds or fails. Is market performance predictable for a specific product or class of products? Look at the variance of your new-market products. Product development'

Black-Scholes 8

Black-Scholes Products Productivity CAPM 8

Harvard Business Review

MAY 2, 2014

If the customers haven’t changed much, point to changes in the competitive environment that make your strategy less sound today than it was when it was developed. Then develop a risk profile for your current strategy using the same framework you’re using to assess your new strategic options.

Strategic Planning 8

Strategic Planning Due Diligence Proposal Rogers 8

Harvard Business Review

MAY 19, 2014

This approach to entrepreneurship increases your market knowledge: as a potential user, you know the problem, how you’re currently trying to solve it, and what dimensions of performance matter. And you can use this knowledge to avoid much of the market risk in building a new product. Oculus, of course, was wildly successful.

Entrepreneur 9

Entrepreneur Advice Disruptive Innovation CRM 9

Harvard Business Review

MARCH 26, 2015

Both practices have long developed insights into their customers based on data and analytics. But in the aftermath of the financial crisis, risk managers have become increasingly involved in business strategy and decisions. Marketing Risk management Collaboration' Standardize customer data.

Credit Scoring 8

Credit Scoring Risk Management Finance Marketing 8

Harvard Business Review

APRIL 5, 2018

The Silicon Valley model, for all of its charms, was developed at a specific time, for a specific industry, which was developing a specific set of technologies. We’re now entering a new era of innovation , one that the model doesn’t quite fit, and we will have to develop new approaches to build the future.

Technology 8

Technology Venture Funding Venture Capitalist Entrepreneur 8

Harvard Business Review

MARCH 10, 2011

The motivation behind it, as with many, many articles published over HBR's nearly 90-year history, was to take an effective practice developed in one corner of industry and spread it to managers everywhere. He went on to explain: "One practitioner might use the 1-year Treasury as their risk-free rate, while others may use the 10 or 30-year.

CAPM 15

CAPM Cost Discounted Cash Flow Cost of Capital 15

Harvard Business Review

JANUARY 10, 2013

On the one hand, it can be difficult to reduce risk without resources. For example, outside capital may be required to develop and market a product and thereby demonstrate that technical and market risks are limited. Entrepreneurs face a Catch-22.

Definition 10

Definition Entrepreneur Business Model Tactics 10

Harvard Business Review

MARCH 10, 2011

Only 46 percent use the perpetuity growth model, while 27 percent develop an explicit cash flow forecast for the entire life of a project. Fully 72 percent develop multiple cash flow scenarios representing the expected outcome as well as best- and worst-case outcomes, which are then discounted.

Cost of Capital 14

Cost of Capital CAPM Cost Discounted Cash Flow 14

Harvard Business Review

JANUARY 15, 2013

Even social business will not address those issues for which markets cannot be developed. This nonprofit rulebook discriminates against charities in at least five different areas: compensation, marketing, risk taking, time horizons, and capital itself. I serve on the board of a center for the developmentally disabled.

Learning Curve 9

Learning Curve Advertising GDP Pharmaceuticals 9

Harvard Business Review

OCTOBER 10, 2013

Because the new data analytics horizons typically span a range of functions, including marketing, risk, and operations, the C-suite evolution may take a variety of paths. In some cases, the way forward will be to enhance the mandate of (and provide new forms of support for) the chief information, marketing, strategy, or risk officer.

Chief Financial Officer 8

Chief Financial Officer Information Technology Metrics CFO 8

Harvard Business Review

FEBRUARY 8, 2018

They devote far more time to internal execution and competitive risks than to external risks that can change the playing field. This means that many emerging market risks get cut from the senior leadership agenda. Top leaders tend to focus more on status updates than on contingency planning.

Market Risk 9

Market Risk Marketing Supply Chain Company 9