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Research Shows Many B2B Startups Don’t Market Themselves

The Horizons Tracker

According to a study from the Smeal College of Business, marketing stands out as a highly effective strategy for early-stage business-to-business (B2B) startups seeking growth. Surprisingly, nearly half of these potentially benefiting firms opt out of any marketing endeavors.

B2B 52
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How to write an Internship Certificate Sample

HR Digest

Internships help students and job applicants to develop their skills, learn about the field, guide them into the career paths, and make them understand how to establish a good relationship with their co-workers. Internship Certificate Sample. A sample of an internship certificate for business management is given below.

Sample 52
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Retirement Letter Sample for a Professional Goodbye

HR Digest

In this article, we will explain more about the right retirement letter sample and what to include in this letter. In this letter, I would like to inform you that I am retiring from ABC agency as a marketing consultant, effective March 17. . Let’s start with the basics. . Joe Smith . ABC agency. 33 Long Road. Atlanta, GA 12345.

Letter 52
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Skills Development Is Key If Firms Are To Make Best Use Of Alternative Data

The Horizons Tracker

The belief in utilizing alternative data is that the richness of the data sources will provide a better understanding of the factors that affect assets, but given the intensity of the market, it is increasingly difficult for traders to find something that no others have. This, in turn, boosts the performance of the funds.

Hedge 119
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The Company I Keep: How Leonard Lauder Built Estée Lauder

Leading Blog

Her Uncle John developed a face cream, and she began demonstrating it in high school. She pioneered the “sales technique of the century:” the free sample. Estée Lauder was built on the free sample. She wrote, “Deep inside, I knew I had found something that mattered much more than popularity. Here are some I pulled out.

Company 375
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Property Rights Have A Big Impact On Microentrepreneurs

The Horizons Tracker

Despite the widespread use of marketing by these millions of people, their marketing practices have not been extensively studied. Instead, marketing research has focused mainly on developed countries with advanced economies.

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How Disability Affects Social Mobility

The Horizons Tracker

Social mobility has languished for some time across much of the developed world in recent years. The analysis found that young people were considerably more likely to be unemployed at 25, with 35% of those sampled without a job. Research from the University of Warwick argues that disabled people have a particularly raw deal.

Class 123