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How to Hire an Effective Chief Marketing Officer

N2Growth Blog

Foremost, the responsibilities of the Chief Marketing Officer have transformed significantly. Today’s CMOs aren’t just the masterminds behind ad campaigns or marketing projects—they’re key players in driving business innovation , focusing on customer needs, and harnessing technology. A CMO wears many hats in the boardroom.

Marketing 388
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Executive Search for Chief Strategy Officers

N2Growth Blog

Chief Strategy Officers are crucial for shaping an organization’s strategic vision and ensuring long-term success. They develop and execute initiatives that align with the company’s goals, focusing on market trends , competitive threats, and emerging opportunities. Data Analysis: Proficiency in data analysis is crucial.

Execution 269
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The Strategic Leader’s Roadmap

Strategy Driven

It had earlier set an ambitious target of taking a quarter of Japan’s auto market, but to achieve that, the chief executive had said that the old way of making and selling cars would no longer suffice. Nissan’s market share in Japan had stalled at just 16 percent, it was faring little better abroad, and losses were mounting everywhere.

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The Secrets to Building a Lucky Network

Harvard Business Review

A major customer may default, a promised source of funding may disappear, or the world's markets may sour — any of these can shift your trajectory in an instant. After all, if he were on a desert island without a capital market, the value of his skill goes nearly to zero. Then again, you may be lucky. So, Luck matters.

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Why Innovators Should Study the Rise and Fall of the Venetian Empire

Harvard Business Review

This location, consisting of a series of islands in a marshy lagoon, also pushed it to develop a (then unusual) trading and moneylending economy, since there was little land to support agriculture. The next opportunity (or threat) may lie outside those walls, at the messy intersection of sectors and markets.

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Microsoft’s Next CEO: How the Board Can Get It Right

Harvard Business Review

All have served at or near the pinnacle of company power, and they now bring that experience to judging who has the requisite skill-set to lead the world’s largest software maker in a fast-morphing market. Stay inside or consider an “outside-in” candidate.

CEO 8
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How to Know If a Spin-Off Will Succeed

Harvard Business Review

The first category is exogenous factors over which the business has little control: the growth of the markets into which it sells; the competitive intensity and thus the average profitability of the industry in which it operates; or the fragmentation of its industry and thus the scope for a growth-by-acquisition approach.