Women on Business

DECEMBER 2, 2010

Let’s use “Buddy the Elf” as an example for the four steps to brand building. Buddy is a human raised by elves, therefore, does he fall into the “human” or “elf” category? In the movie, Buddy failed dismally to keep up with the production of Etch-a-Sketch toys against the skill and speed of the other elves in the workshop.

Brand 215

Brand Press Release Discount Customer Loyalty 215

The Practical Leader

AUGUST 27, 2012

For bulk purchases at substantial discounts, contact McGraw-Hill Ryerson by email or call 905-430-5094. November 13 in Calgary and November 29 in Toronto Strengths-Based Leadership workshops - I’ll be delivering Zenger Folkman’s foundational The Extraordinary Leader workshop that How to Be Exceptional is written from and around.

Review 45

Review How To Succession Leadership 45

The Practical Leader

AUGUST 27, 2012

For bulk purchases at substantial discounts, contact McGraw-Hill Ryerson by email or call 905-430-5094. November 13 in Calgary and November 29 in Toronto Strengths-Based Leadership workshops - I’ll be delivering Zenger Folkman’s foundational The Extraordinary Leader workshop that How to Be Exceptional is written from and around.

Review 45

Review How To Succession Leadership 45