Discount Leadership Marketing 
RapidStart Leadership
SEPTEMBER 2, 2021
Hyperbolic discounting isn't some crazy sales technique, but it CAN keep us from achieving our goals; here's how to recognize when it's happening, and seven ways to prevent our tendency to self-sabotage. The post Hyperbolic Discounting and 7 Ways to Prevent Self-Sabotage appeared first on RapidStart Leadership.
Women on Business
JANUARY 17, 2011
When I first posed this question to a group of women executives who have joined to attend our “ WELL: Women Executive Leadership Learning ” program in March, they stayed traditional, talking about what they thought the men in the dark suits would find of interest. Bold Leadership There are so many words to describe leadership and almost.
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N2Growth Blog
MAY 5, 2011
Pricing impacts everything from strategy and tactics, to finance, to branding, to marketing and sales, to vendor selection and supply chain management, to recruiting and compensation, and to customer satisfaction and loyalty. Competition : Does your pricing place you at a competitive advantage, or disadvantage in the market?
Women on Business
JANUARY 17, 2011
The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.
Women on Business
JANUARY 10, 2011
This is a simple aspect of what we do in the WELL program (Women Executive Leadership Learning) that will take place for two days March 2 and 3 at our retreat center in Pennsylvania. Related posts: Leadership Strategies: Are You a Davos Woman? Picture yourself in Davos Switzerland at the annual gathering of.
Leading Blog
JUNE 10, 2013
And although their profitability suffered significantly in the short-term and full recovery remains an uphill climb, they are not struggling to cure their customers of a "discount addiction." Change whatever you must about your business—your markets, your technologies, your people…anything. Revenue Before Cost. Management'
Modern Servant Leader
MARCH 22, 2012
Improved Morale : The more you sell, the more market share you create. The more market share you create, the more proud employees are of the company. This initiative empowers employees to sell to family and friends at a substantial discount over retail prices. How You Can Help Everyone Sell.
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