Discount Management Marketing 
N2Growth Blog
MAY 5, 2011
Pricing impacts everything from strategy and tactics, to finance, to branding, to marketing and sales, to vendor selection and supply chain management, to recruiting and compensation, and to customer satisfaction and loyalty. Competition : Does your pricing place you at a competitive advantage, or disadvantage in the market?
Women on Business
JANUARY 17, 2011
The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.
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Women on Business
SEPTEMBER 27, 2011
Top Five Internet Marketing Tools for Small Business Owners. It’s tough being a small business owner in today’s economy but one proven way to increase your brand awareness and customer base is through Internet marketing. Want to be an Internet marketing superstar? She has worked in the field of Marketing for over three years.
Leading Blog
JUNE 10, 2013
And although their profitability suffered significantly in the short-term and full recovery remains an uphill climb, they are not struggling to cure their customers of a "discount addiction." Change whatever you must about your business—your markets, your technologies, your people…anything. Management' Revenue Before Cost.
Women on Business
JANUARY 17, 2011
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Women on Business
DECEMBER 7, 2010
20 Best Marketing and Social Media Blogs by Women from Forbes Includes WomenOnBusiness.com Forbes.com published a list of the top 20 marketing and. Summer Giveaway from Women on Business Thanks to CSN for offering another giveaway to WomenonBusiness.com readers.
Rich Gee Group
MAY 3, 2022
They present analytical frameworks and tools to foster an organization's ability to systematically create and capture "blue oceans"—unexplored new market areas. McDonald’s is in a fiercely competitive fast-food industry with aggressive discounts, new product variations, and high-profile commercials.
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