Disintermediation Marketing Operations 
CO2
JUNE 12, 2020
Before reaching the top of the S-Curve, there will be disintermediation, which moves humanity from the current S-Curve to a new one. As a multi-disciplinary partnership, we at CO2 Partners have found Dave Snowden’s Cynefin framework to be helpful in better understanding the operating environment of an organization.
CO2
JUNE 12, 2020
Before reaching the top of the S-Curve, there will be disintermediation, which moves humanity from the current S-Curve to a new one. Disorder, at the center of all environments, happens when you do not know which environment you’re operating in. It’s not necessarily where they should be operating, however.
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N2Growth Blog
JUNE 5, 2011
If you really want to understand a leader’s perspective on the market, ask them about their competition. I’m always on the lookout for new practitioners entering the market where we have practice areas, disruptive technology, or changes in the landscape that could disintermediate certain aspects of the market.
N2Growth Blog
JUNE 14, 2010
So, in today’s post I’ll examine the power of disruption as a key business driver… Disruptive business models focus on creating, disintermediating, refining, reengineering or optimizing a product/service, role/function/practice, category, market, sector, or industry. When was the last time you entered a new market?
Harvard Business Review
DECEMBER 1, 2011
Every single innovation conversation I've had recently with business unit leaders, product managers and/or marketing executives invariably focuses on the importance of partnership and collaboration with their best suppliers and vendors. In other words, innovation occurs when we bypass or disintermediate procurement. It's leadership.
Harvard Business Review
MARCH 15, 2013
It's a murky, unclear future for the marketing agency, but one thing is for certain: things are changing at an exponential pace. An agency used to act as the executional arm of the marketing department. For over twenty years, I have had a front row seat to this revolution in marketing. How does an agency stay ahead of the curve?
Harvard Business Review
JULY 28, 2016
Technology has emerged as a competitive weapon in driving operational excellence and superior service quality. But banks cannot control the rules of engagement as they have in the past, since customers now have more choices and are more fragmented, and disintermediation by fintech is making it harder to earn fees. Innovate ferociously.
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