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I’m always on the lookout for new practitioners entering the market where we have practice areas, disruptive technology, or changes in the landscape that could disintermediate certain aspects of the market. I worry much more about the unknown than the known… . Now it’s your turn – how well do you know your competition?
So, in today’s post I’ll examine the power of disruption as a key business driver… Disruptive business models focus on creating, disintermediating, refining, reengineering or optimizing a product/service, role/function/practice, category, market, sector, or industry.
Before reaching the top of the S-Curve, there will be disintermediation, which moves humanity from the current S-Curve to a new one. As a multi-disciplinary partnership, we at CO2 Partners have found Dave Snowden’s Cynefin framework to be helpful in better understanding the operating environment of an organization.
Before reaching the top of the S-Curve, there will be disintermediation, which moves humanity from the current S-Curve to a new one. Disorder, at the center of all environments, happens when you do not know which environment you’re operating in. It’s not necessarily where they should be operating, however.
In other words, innovation occurs when we bypass or disintermediate procurement. The real-world drawback with this declaration of innovation interdependence is neither cultural nor operational. How healthy is that? What kind of cultural — and financial — signal does that send both to the firm and its vendors alike?
It's media disintermediation at work! The by-now-standard, Christensen-inspired corporate response to disruptive innovation is to create a separate operation, with different incentives and structure than the parent organization, to exploit the innovation. Lots of industries have been turned upside down by innovation over the years.
Strategic plans are often filled with empty phrases such as “Leverage our World Class Operating Capabilities” or head-scratching aspirations like “Reshape Our Pricing and Trade Strategy to Effectively Drive Demand While Maintaining Market Access.” The strategic planning process is an important part of most organizations’ operating rhythm.
Many industries have experienced disruption, due to technologies that successfully reduced inefficiencies and frictions, often disintermediating established players in the process. Plus, it can be difficult for the average person to accumulate enough points to earn a meaningful reward. The Benefits of Disruption.
Technology has emerged as a competitive weapon in driving operational excellence and superior service quality. But banks cannot control the rules of engagement as they have in the past, since customers now have more choices and are more fragmented, and disintermediation by fintech is making it harder to earn fees. Innovate ferociously.
How do agencies ensure their future by being able to help brands sell more and build stronger loyalty in such a disrupted and disintermediated world, where every individual is consuming so much media from so many different channels? And that has not changed since agencies were first invented. So, now what?
Intermediaries or “trust brokers” do not have to be written out of the equation — or disintermediated — as many blockchain enthusiasts argue. Rather, they can become early adopters of the technology.
In other words, they sold their real estate assets to institutional investors and private wealth funds, and they began to operate as essentially management companies focused on defining a brand proposition, marketing and generating sales.
Barksdale: I think we use the term “disintermediate” a lot more than we do “unbundle from these terrible corporations.” And so, ironically, the bundlers of that era were operating probably illegally, in the way that they were forcing the bundle and then price-fixing the bundle. I don’t remember ever giving that speech.
How companies are using artificial intelligence in their business operations. Yet, more so than traditional travel providers, these companies face possible disintermediation by smart speakers, which will be capable of aggregating potential travel options on command. Insight Center. Adopting AI. Sponsored by SAS.
Ideally, the innovator has a proprietary technology that makes the offering simple and affordable, or it has developed an innovative operating model that enables the business to keep its costs radically lower than competitors’ as it scales up. That allows cab drivers to offer many of the conveniences of Uber without being disintermediated.
The core disruptive concept is that the “pipe” created by the cable MSOs (multiple system operators) no longer provides the sole gateway to consumers’ television screens. Think about messaging: We’ve relied on mobile phone operators (AT&T, Verizon, et al.) to send text messages. Connecting the dots.
For instance, a data center operator might make a skills pivot that could lead to a role as a data scientist as some at AT&T have done. To the contrary, I believe programs like AT&T’s provide opportunities to keep employee populations relevant—and those with relevant skills are less likely to get disintermediated.
Adding a profile on Facebook has little to no impact on Facebook's operating costs. Amazon's widget that makes it easy to shop from inside Facebook reveals one way this oligopoly will become increasingly interconnected, while disintermediating as many others as it can. More usage funds more infrastructure.
The big retailers are getting squeezed and disintermediated at both ends. Now anyone with a great product and access to an online fulfilment or marketplace platform can use social media and word of mouth to bootstrap an overnight customer community that traditional brands once would have taken years to build.
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