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Make Serendipity Work for You

Harvard Business Review

It has brought us Aspirin, the Pill, insulin, Viagra, penicillin, antihistamines and the smallpox vaccine, Scotchgard, Teflon, Velcro, Nylon, Ivory Soap, the Post-It note, and the technology behind the HP Inkjet printer. Merton and Elinor Barber.). Diversity matters. The princes did far more than make chance observations.

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