Dunning Management Marketing 
N2Growth Blog
AUGUST 18, 2019
There is a cognitive bias trait called the Dunning-Kruger effect. Dunning suggests that deficits in skill and expertise create a two-pronged problem. Some leaders may be fantastic at running a P&L, marketing or generating sales, but they have no clue how to recognize talent nor develop it.
N2Growth Blog
AUGUST 18, 2019
There is a cognitive bias trait called the Dunning-Kruger effect. Dunning suggests that deficits in skill and expertise create a two-pronged problem. Some leaders may be fantastic at running a P&L, marketing or generating sales, but they have no clue how to recognize talent nor develop it.
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Mark Sanborn
SEPTEMBER 17, 2023
Examples: A CEO ignores market research that suggests a new product will not be well-received because he or she firmly believes it’s a good idea. A manager only listens to team members who agree with them, neglecting diverse opinions that could offer a new perspective.
Strategy Driven
SEPTEMBER 22, 2021
This will include getting a number from the Data Universal Numbering System (DUNS). Then, you will need to register with the System for Award Management (SAM) and get a Contractor and Government Entity Code (CAGE). A procurement and technical assistance center can help you decide how to market your services and obtain contracts.
Mark Sanborn
SEPTEMBER 17, 2023
Examples: A CEO ignores market research that suggests a new product will not be well-received because he or she firmly believes it’s a good idea. A manager only listens to team members who agree with them, neglecting diverse opinions that could offer a new perspective.
Women on Business
APRIL 5, 2011
Was company management responsive to the agency? Were subcontractors well managed? Were costs forecast and managed accurately (not applicable for firm-fixed-price or firm-fixed-price with economic price adjustment contracts)? Did the quality of your products or services meet/exceed the contract?
Strategy Driven
NOVEMBER 9, 2022
Companies need to make drastic changes to their websites and marketing collateral to recognize the change in the digital marketplace. Sales managers need to do a much better job at onboarding and coaching in this new environment. Printed material is not as important as how the company presents itself on its websites and social media.
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