Don’t Turn Your Sales Team Loose Without a Strategy
Harvard Business Review
DECEMBER 15, 2015
At that point, Alphatech’s management reassessed its strategy and sales approach. Business results were outstanding: EBITDA more than doubled in the first year and ROIC increased almost 300%, with fewer sales people. But by 2012 growth slowed, revenues flattened, and margins declined.
8 
Let's personalize your content