Fueling Innovation: How Microsoft Finally Got It Right
Leading Blog
MARCH 4, 2024
Its market cap is over $2 trillion. Even more alarming, almost every new business it launched failed: e-books, mobile phones, search engines, music; it was one dramatic dud after another. Inside the company, morale was at an all-time low. The turnaround he engineered was nothing short of remarkable. You know this company.
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