Strategy Driven

JULY 3, 2019

Structuring business information is also referred to as enterprise architecture. How Does Enterprise Architecture Add Value? The market a company operates in should also be taken into account for enterprise architecture. In order for enterprise architecture to be effective, a company must be agile.

Enterprise Architecture 50

Enterprise Architecture Process Decentralization Agility 50

Harvard Business Review

MARCH 18, 2016

While almost all business units, such as HR and sales, have started working more closely with IT, we have become especially interested in the marketing-IT relationship because we’ve seen firsthand just how much of marketing is increasingly powered by technology. Align your vision.

Marketing 8

Marketing Enterprise Architecture Technology Project 8

Harvard Business Review

AUGUST 16, 2013

Note that the high-profile C-suite executives at firms like Borders, Jessops, and Bank of New England had large IT budgets, but no longer have a company to make more efficient today.). online idea markets), the center of expertise for innovation support, and analysis across the enterprise. Improving Operational Efficiency.

Enterprise Architecture 9

Enterprise Architecture CIO Horizontal Integration Information Technology 9

Harvard Business Review

FEBRUARY 4, 2014

Variations of this Big Data story line are being played out in executive offices around the world, with CMOs and CIOs in the thick of it. In all this table-pounding is a central truth in today’s Big Data world: both the CMO and CIO are on the hook for turning all that data into above-market growth. and how they work together.

CIO 10

CIO Budgeting Enterprise Architecture Marketing 10

Harvard Business Review

JUNE 18, 2015

At a time when the customer end of the business model seems to be getting all the attention, executives must not neglect the equally important operations back end. The discipline of enterprise architecture (EA)—creating and adhering to an overarching plan for building IT systems—has been around for some time.

System 8

System Enterprise Architecture Agility Operations 8