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How to Optimally Align IT with Your Business Processes?

Strategy Driven

Structuring business information is also referred to as enterprise architecture. How Does Enterprise Architecture Add Value? The market a company operates in should also be taken into account for enterprise architecture. In order for enterprise architecture to be effective, a company must be agile.

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Bridging the Gap Between Marketing and IT

Harvard Business Review

While almost all business units, such as HR and sales, have started working more closely with IT, we have become especially interested in the marketing-IT relationship because we’ve seen firsthand just how much of marketing is increasingly powered by technology. Align your vision.

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A Board Director's Perspective on What IT Has to Get Right

Harvard Business Review

online idea markets), the center of expertise for innovation support, and analysis across the enterprise. A second new component of the IT function should be dedicated to this category of work: the Enterprise Integration Group (EIG). DIG is responsible for emerging technology, collaboration methods and technology (e.g.,

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Firms Need a Blueprint for Building Their IT Systems

Harvard Business Review

The discipline of enterprise architecture (EA)—creating and adhering to an overarching plan for building IT systems—has been around for some time. The enterprise architecture must be driven by a customer- and market-oriented view of a constantly changing business environment.

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Share Your Own Job-Search Story

Harvard Business Review

In the post below, Unnikrishnan shares his experiences searching for an IT consultant position in the Indian and Saudi Arabian job markets. The Indian job market was growing significantly because of an influx of positions in the technology sector. We invite you to share your own stories with us in the comments.

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CMOs and CIOs Need to Get Along to Make Big Data Work

Harvard Business Review

In all this table-pounding is a central truth in today’s Big Data world: both the CMO and CIO are on the hook for turning all that data into above-market growth. Most CMOs have woken up to the fact that technology is fundamentally changing what marketers do and we can’t treat IT like a back-office function,” says Jonathan Becher, CMO of SAP.

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