Why Tesco’s Strengths Are No Longer Good Enough
Harvard Business Review
OCTOBER 6, 2014
So with such a track record of strategic innovation, why has Tesco been blindsided by the hard discounters like Germany’s Aldi and Lidl? Hard discounters aim for twice the volume with the same fixed costs so they can make the same returns at half the gross margin. Ethics Global business Retail'
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