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Ben is president of the World Business and Executive Coach Summit and founder of Ethical Coach and he asked me to talk about my pay it forward project 100 Coaches. The first is the Ethical Coach program. The vision for Ethical Coach is to support 64,000 NGO, non-profit and children’s charity leaders each year in accessing coaching.
List down the local charities and nonprofits, and mark the ones that share the same values and business ethics as you. Adopt Ethical Supply Chain Practices Building an ethical supply chain system is another effective way to become a socially responsible company. All these will surely help set your company apart.
Twenty years ago, a citizen might not know the name of a Fortune 500 CEO or NGO director, but they knew the reputation of the institution—and made an assumption that the person chosen to lead it must personify its good qualities. The reflected glory of their institutions.
Let's remember however that even the most ethically-advanced companies have a long way to go, despite their deep pockets and years of CSR efforts — and most other companies haven't even begun to think of recalibrating their business in terms of profitable social change or sustainability.
As Steve Davis, former lead in McKinsey's Social Innovation practice and president of the global health NGO, Path, has said: "The best social innovations are not necessarily widely adopted. There are significant ethical issues with applying this model to HIV in the USA.
Asheesh Advani – President and CEO, Junior Achievement Worldwide – the largest NGO dedicated to teaching young people about entrepreneurship and financial literacy. Sanyin Siang – Executive Director of the Duke University Fuqua/Coach K Center on Leadership & Ethics (COLE). Raj Shah – President, The Rockefeller Foundation.
With ethical, networked leaders involved, a franchise model is the best way to keep an organization running in an unstable area where uncertainty or lack of trust can make it challenging for foreign organizations to operate and deploy funds. Find ethical, networked leaders at the local level. Local legitimacy leads to resiliency.
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