Remove Examples Remove Innovation Remove Marketing
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Dinosaurs, Big Consulting Firms and Disruptive Innovation

N2Growth Blog

Thanks to Professor Clayton Christensen of Harvard University and his 1997 landmark book, The Innovator’s Dilemma , we have a new way of understanding the life cycle of companies and why some market leaders maintain their dominant position and other one-time market leaders disappear. WHAT IS A DISRUPTIVE INNOVATION?

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Is Innovation manageable?

N2Growth Blog

In the years leading up to 2018, I have spent my time bringing innovation to the financial services space. As such it is all about innovation. And now, from a distance, my optimism regarding the sector’s ability to innovate and capture opportunities has not changed. Let’s study a bit about Innovation.

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Beyond Disruption: Innovation Doesn’t Have to Be Disruptive

Leading Blog

D ISRUPTION has become synonymous with innovation. In contrast, nondisruptive innovation is “achieved without disrupting a preexisting market and its associated companies and jobs.” In contrast, nondisruptive innovation is “achieved without disrupting a preexisting market and its associated companies and jobs.”

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Innovate Forward

Leading Blog

Technology is the raw material that 21st-century innovators need to build new business capabilities, to develop exciting new products and services, and to create workarounds for the physical distancing measures we will likely endure for the foreseeable future. I NNOVATION has always been important. New technology will change the way we work.

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The Physics of Innovation

Leading Blog

What we were taught in high school science, F = MA , force = mass times acceleration, also describes the physics of innovation. The laws of innovation may be an entirely different application than Newton intended, but tracking through on the metaphor yields pragmatic tips for innovators.

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How to Hire an Effective Chief Marketing Officer

N2Growth Blog

Foremost, the responsibilities of the Chief Marketing Officer have transformed significantly. Today’s CMOs aren’t just the masterminds behind ad campaigns or marketing projects—they’re key players in driving business innovation , focusing on customer needs, and harnessing technology. A CMO wears many hats in the boardroom.

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Breaking Through | A New Frontier of Technology and Innovation

N2Growth Blog

We are witnessing the creation of an entirely new paradigm, a fierce wave of technological innovation boosting generations of new businesses and business leaders. The pace of technological applications and innovations has increased significantly in recent years. Innovation is doing new things.” – Theodore Levitt.