CEO Insider
OCTOBER 11, 2023
PR for CEOs requires getting a brand’s story told at the right time, in the right place, and to the right audience. While executives do what they do best to scale their companies, ongoing, strategic, and impactful PR maintains control of the brand’s narrative. Copyright CEOWORLD magazine 2023.
N2Growth Blog
JUNE 5, 2011
Some leaders completely ignore the topic of competition as if it doesn’t exist, others view competition as a minor nuisance, some executives see the competitive landscape as a battlefield where war is waged on a daily basis, and others view competition as untapped opportunities for collaboration and innovation.
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Lead Change Blog
OCTOBER 18, 2012
COO and CMO, To Be a Woman CRO (Chief Relationship Officer), CEO ConnectionLisa Petrilli's corporate leadership experience includes running a $750 million medication delivery business and a team of marketers while negotiating global licensing, commercialization and co-marketing contracts with pharmaceutical companies.
Women on Business
OCTOBER 30, 2012
A former lifestyles magazine editor and reporter covering an array of topics including philanthropy and business, health and well-being, sustainability, fashion, music and food, Dawn entered the public relations and social media field in 2010 as Executive Partner of The Whole Enchilada PR , now the culinary division of The Warden Ettinger Group.
Lead Change Blog
DECEMBER 16, 2014
In Behind The Brand: 30 Influencers That Drive Social Media For The Brands We Love , the companies analyzed the behavioral data of 30 successful influencers on social media such as digital executives who influence digital and social programs for brands every day. Josh Martin ( @Jmart730 ), Director, Digital & Social Media, Arby’s.
Women on Business
JUNE 16, 2011
If you’re a PR professional, there really is no need for someone else to provide you with public relations services. If you add the numbers of training, time of execution and lost business due to a lack of focus on your core services, you might end up paying more than what a company or freelancer might have asked for. About the Author.
Leading Blog
JULY 1, 2021
Creating and sustaining trust does not, Sandra Sucher and Shalene Gupta show, come from "reputation-building" and PR but by being the "real deal," creating products, services, and technologies that work, having good intentions, treating people fairly, and taking responsibility for all the impacts an organization creates, whether intended or not.
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