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101 Things I Learned in Business School

Leading Blog

B USINESS is not a discipline, but an endeavor made up of disciplines such as accounting, communications, economics, finance, leadership, management, marketing, operations, psychology, sociology, and strategy. Lesson: Learn an organization’s culture before working with or for it. Lesson: Moral Hazard.

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Brilliant Boutique: 10 Keys To Lasting Small Business Success

Terry Starbucker

I recently sat down with Sarah at a local coffee shop up the street from her boutique, to drink some locally roasted espresso and talk about SaySay Boutique, which she started 10 years ago, and the lessons she’s learned along the way. Pick the right target demo in a crowded market. You can do it without outside financing.

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Diversification Putting Pressure on FinTech Executives

N2Growth Blog

With technology reshaping the global business landscape, many companies will be pushed to fundamentally reconsider their ways of doing international business, diversifying into new product categories and adopting a “borderless” expansion model. It will most likely overcome cross-cultural barriers as it expands into new markets.

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Top Five Internet Marketing Tools for Small Business Owners

Women on Business

Guest post by Ashley Smith (learn more about Ashley at the end of this post). Top Five Internet Marketing Tools for Small Business Owners. It’s tough being a small business owner in today’s economy but one proven way to increase your brand awareness and customer base is through Internet marketing. Do you have a company website?

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Leadership – No Talent Required | N2Growth Blog

N2Growth Blog

You can work with someone where the basics are in place, but lacking certain fundamentals, there really isn’t much you can do. Hustle : I learned this lesson at an early age…I had a basketball coach take me aside after I finished far ahead of the pack after a long set of down-and-backs.

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The Importance of Testing in an E-marketing Campaign

Women on Business

The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. Look at what your competitors are doing. How does their e-marketing supplement their traditional marketing? The same idea works for e-marketing. How much web traffic do your competitors receive?

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Shut-up & Listen | N2Growth Blog

N2Growth Blog

The next step in the process is learning where to apply your new found listening skills. The best leaders are proactive, strategic listeners. They recognize that knowledge and wisdom are not gained by talking, but by listening. Talk less and listen more. Being a leader should not be viewed as a license to increase the volume of rhetoric.

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