N2Growth Blog
APRIL 29, 2021
As a few recent examples, Bitcoin, the original cryptocurrency, is changing the face of finance as the first decentralized peer-to-peer payment network powered by its users with no central authority or intermediaries. Innovation is doing new things.” – Theodore Levitt. It takes a unique mindset to execute them. .
Strategy Driven
JUNE 6, 2013
Levitt and. Levitt and Stephen J. Freakonomics examines the commonly held myths surrounding: Campaign finance. Evaluation & Control Program Recommended Resources book review business book business management evaluation and control freakonomics Stephen Dubner Steven Levitt strategydriven' by Steven D. About the Book.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Harvard Business Review
JANUARY 13, 2014
In 1960, marketing legend Ted Levitt provided perhaps his seminal contribution to the Harvard Business Review : “ Marketing Myopia.” To avoid that, Levitt exhorted leaders to ask themselves the seemingly obvious question – “What business are you really in?” And short-term numbers at that.
Strategy Driven
MARCH 30, 2011
The book draws the best thinking from numerous disciplines, including marketing, economics, and finance, to deliver a comprehensive presentation that comes alive through numerous case studies, memorable examples, and graphs.
Harvard Business Review
SEPTEMBER 13, 2012
In 1960, the editor of the Harvard Business Review, Theodore Levitt, wrote that the failure of railroads could be explained in part by the myopic view that they were in the railroad business and not the transportation business, which left them vulnerable to competition from cars, trucks, and planes.
Harvard Business Review
MAY 11, 2017
Theodore Levitt's classic theory -- in under two minutes. That may be the journey from unhealthy to healthy living, or from being broke to being a good steward of their finances. Related Video. The Explainer: Marketing Myopia.
Harvard Business Review
MAY 5, 2016
Grove’s 1980 question remains as ruthlessly relevant to C-suites as Ted Levitt’s 1960 classic, “What business are you in?” They see disrupted incumbents from retail, finance, health care, transportation, professional services, and manufacturing requiring radical restructuring of assets, productivity , and innovation.
Expert insights. Personalized for you.
269 
Let's personalize your content