Harvard Business Review

AUGUST 8, 2014

A similar proposal to Split Finance would likely have been rejected out of hand by organization leaders (and Harvard Business Review editors), because its obvious that the Finance function must fit the organization strategy and leader capabilities. Yet this evidence is apparently not well-known.

Charan 17

Charan Finance Human Resources Ulrich 17

Harvard Business Review

JUNE 7, 2011

There is no way to simultaneously align the organization's structure with products, functions, geographies, market segments, customers, capabilities, personalities, and technologies (to name a few). No matter the structure, there still will be tensions , competition for resources, and misalignment.

Market Segmentation 15

Market Segmentation Restructuring Marketing Finance 15

Harvard Business Review

AUGUST 29, 2011

so long as it is black" and is best summed up by Alfred Sloan's consumer-research driven "A Car for Every Purse and Purpose," which aimed to produce cars for distinct market segments aided by: Installment selling. It was better cars, with better financing options. Used car trade-ins. Closed car models. Annual model changes.

Innovation 18

Innovation Mass Marketing Price Market Segmentation 18

Harvard Business Review

OCTOBER 24, 2014

Finance teams, which are not known for their flexibility to begin with, often have trouble changing their traditional planning, budgeting, and forecasting processes to accommodate radically new IoT business models. In IoT businesses, sales departments often struggle to determine how to best take a combined product and service to market.

Products 10

Products Productivity Company Engineering 10

Harvard Business Review

SEPTEMBER 6, 2017

In this world, insurance companies will require fewer actuaries and more data scientists — individuals with the ability to mine data to tailor insurance offers to specific market segments or even individuals. At Ford Motor Company, building world-class software engineering capabilities has become a strategic imperative.

Company 16

Company Insurance Engineering Software 16

Harvard Business Review

FEBRUARY 6, 2014

We don’t know enough of its finances to know precisely how successful it has been, but with tens of millions of viewers and sponsorship packages north of $2 million, it is a good bet that ESPN has done well on its bet. Next, can the disruptive idea improve to move into broader market segments? The X Games clearly succeed here.

Disruptive Innovation 8

Disruptive Innovation Market Segmentation Christensen Market Penetration 8

Harvard Business Review

JANUARY 25, 2016

Whether it’s in recruiting materials or executive speeches, in advertising or marketing messaging, companies tend to talk in stereotypes, even if they have female-dominated marketing teams. After all, Red Bull and P&G were strategically going after a market segment they had chosen to focus on.

Company 8

Company Advertising Market Segmentation Mass Marketing 8

Harvard Business Review

APRIL 29, 2011

We were both losing in the lucrative high-end market segment. We finally decided set up a strategic partnership with a joint product to capture this elusive segment of the market. They may have the finances you need and are ready to invest in a business area they know. Possible investor.

Travel 17

Travel Chief Executive Officer Venture Funding Magazine 17

Harvard Business Review

NOVEMBER 20, 2015

One result is that they keep their cards close to their chests about what they are looking for (at first), while expecting you to reveal everything – your finances, pricing, ownership, human resources, production processes, quality assurance, customer service procedures, KPIs, and existing customers.

Supply Chain 8

Supply Chain Collins Golden Handcuff Pharmaceuticals 8