Finance Marketing Price 
Leading Blog
JUNE 15, 2020
I F you are building a startup, you’ll find no shortage of people who are willing to give you advice, particularly when it comes to raising financing. To do that, you have to show how your market is big enough (a multi-billion dollar market) to support that kind of valuation. Why does it need to be a small market?
N2Growth Blog
MAY 5, 2011
Are you shooting yourself in the foot with your pricing strategy? What does your pricing say about your personal or corporate brand? Do you have a pricing strategy, or do you set your prices by some ethereal or arbitrary method? How much is your time worth?
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Leading Blog
NOVEMBER 17, 2021
economy occurred after the War of 1812 when inflated prices created an unstainable boom. And in 1978, Congress added price stability and promotion of long-term growth to its mandate. The boom phase of the cycle is when widespread optimism creates a kind of euphoric period of increasing sales, plentiful jobs, and a surging stock market.
Women on Business
JANUARY 15, 2011
Since then, I have had more and more discussions with my clients about their pricing strategies and being squeezed in this market. Many of my customers struggle with the issues of pricing to be competitive and also maintaining a viable profit margin. By Barbara Weaver Smith I first published this discussion six months ao.
Terry Starbucker
MAY 29, 2014
Pick the right target demo in a crowded market. You can do it without outside financing. We financed it with personal loans – just a little credit and a little faith. Now, when we go to markets, there are specific names that come to mind as we look at clothes. Portland is an interesting group of wonderful people.
Leading Blog
JUNE 21, 2011
In 1976, Harvard finance professor Michael Jensen and Dean William Meekling of the Simon School of Business at the University of Rochester published a paper entitled Theory of the Firm: Managerial Behavior, Agency Costs and Ownership Structure [ PDF ]. In the NFL there is the real market when teams take to the field to play a game.
Women on Business
JANUARY 17, 2011
The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.
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