Finance Marketing Silverman 
Harvard Business Review
DECEMBER 27, 2011
by David Silverman. Silverman's basic philosophy on cover letters? What Venture Capital Can Learn from Emerging Markets. The concept of reverse innovation applies in finance, as well. A lesson in accurately valuing yourself -- from the stock market. We all hate business jargon, but we can't stop using it.
Harvard Business Review
DECEMBER 13, 2017
This has been a remarkable year for the markets. CEOs from rival firms); conversely not all inside CEOs have it (CEOs promoted from finance). The distinction between current profits and market value is important because market value takes into account future profits, so in principle it captures the long-run returns to R&D.
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