Eric Jacobson

FEBRUARY 10, 2025

For the past 15 years, I have relied on Debbie Laskey's Blog for expert leadership guidance and always interesting insights into marketing best practices and recaps of marketing trends. However, from the first moment in my first marketing course, I found my calling. Question: What company brands impress you the most, and why?

Marketing 86

Marketing Airlines Brand Hotels 86

Harvard Business Review

FEBRUARY 7, 2011

For decades multinational corporations have poured hundreds of billions of dollars of foreign investments into emerging markets , sometimes preferring the investment climate of "stable" authoritarian regimes over "messy" democracies. Certainly the money at stake is substantial.

NPV 14

NPV Short-term Discount Politics 14

Harvard Business Review

JULY 22, 2013

Or is the problem simply that speculators have taken over the market for a crucial commodity? Markets that existed mainly for the convenience of industry have become dominated by exchange-traded funds, hedge funds, and investment banks. So, on balance, having a futures market appears better than not having a futures market.

Cost 9

Cost Hedge Fraser Price 9

Harvard Business Review

MAY 17, 2016

I’ve developed this framework based on the experiences that my collaborators and I have had implementing prediction systems over the last 25 years in domains like finance, healthcare, education, and sports. The framework differentiates problems along two independent dimensions: predictability and cost per error.

Uncertainty 12

Uncertainty Simon Cost Long-term 12

Leading Blog

DECEMBER 13, 2019

All day long, the power of bad governs people’s moods, drives marketing campaigns, and dominates news and politics. The Infinite Game by Simon Sinek (Portfolo, 2019) Do you know how to play the game you’re in? Whether it comes to our finances, our health, our communities, or our planet, it’s easy to avoid thinking ahead.

Books 267

Books Leadership P&L Learning-by-Doing 267

Harvard Business Review

OCTOBER 27, 2014

He is no Jim Simons , using his mathematical genius to outsmart the market in (to an outsider) incomprehensible ways. stock markets over Icahn’s career, it’s a simple factual assertion — the total return on the S&P 500 has substantially outstripped economic growth. Apple Finance Skill vs. luck' But applied to U.S.

Hedge 8

Hedge Venture Capitalist Letter Reputation 8

Harvard Business Review

APRIL 27, 2015

Moreover, Twitter is used by virtually all big Western companies either for marketing or to respond to customers—and sometimes both. The energy, finance, and technology sectors tend to tweet using a male-biased tone of voice. A third of the companies in our study have separate accounts for customer service and marketing.

Company 8

Company Airlines Brand Analysis 8

Harvard Business Review

AUGUST 23, 2018

In many companies, innovation teams tend to fall into three buckets: Explorers, Scalers, and Optimizers (with credit to Bud Caddell and Simon Wardley ). Scalers iteratively experiment and tweak new ideas until they find product-market fit using methods like agile or lean. By tailoring each handoff to the teams involved.

Project 8

Project Innovation Team Stage-Gate 8

Harvard Business Review

SEPTEMBER 29, 2014

In the 1900s, French mathematician-economist Leon Walras envisioned prices in a market economy being set by an auctioneer (since known as the “Walrasian auctioneer”) conducting continuous auctions for all kinds of commodities. Economists and market design. Economists and finance. But that would be a mistake.

Strategy 15

Strategy Black-Scholes Airlines Price 15

Harvard Business Review

JUNE 13, 2012

As the second week of May began, Dimon realized, "The last thing I told the market — that it was a tempest in a teapot — was dead wrong," the Journal reports. housing market could collapse and trigger a global financial crisis. Finally, on April 30, Dimon demanded to see the specific trading positions.

Banking 11

Banking Kahneman Document Simon 11