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First-mover Advantage

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A Survey of 3,000 Executives Reveals How Businesses Succeed with AI

Harvard Business Review

AUGUST 28, 2017

And AI success stories are becoming more numerous and diverse, from Amazon reaping operational efficiencies using its AI-powered Kiva warehouse robots, to GE keeping its industrial equipment running by leveraging AI for predictive maintenance. And we expect at least a portion of current AI piloters to fully integrate AI in the near term.

Survey

Survey Execution First-mover Advantage Technology

Four Ideas for Creating Mobile Strategy

Harvard Business Review

MARCH 6, 2013

Even more challenging, especially for the ROI-driven marketer, is deploying a mobile strategy that moves the needle for the business in the near-term, but also anticipates the future. Use the power of mobile-at-retail and re-think the impulse purchase?. At my company, Mondel?z Get in on the ground floor of mobile video.

Strategy

Strategy Advertising First-mover Advantage ROI

Leadership Digital

A Survey of 3,000 Executives Reveals How Businesses Succeed with AI

Four Ideas for Creating Mobile Strategy

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