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For CVS, Social Good Was Not a Factor

The Idolbuster

First mover advantage by proactively stopping tobacco sales before they need to. To the last point, the CVS marketing has been brilliant. The ACA has provided a bolus of people who will need additional health care, and CVS is beginning to provide medical services right in their stores.

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What Groupon and LivingSocial Cannot Offer

Harvard Business Review

LivingSocial is not the first to create a compelling coupon offer. That honor goes to the market leader, Groupon. But a new study shows that no amount of buzz, excitement or first mover's advantage will lead a product to sustained growth. million units sold in a single day ).

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Best Practices for Leading via Innovation

Harvard Business Review

Toyota's decade-long investment in its Prius sub-brand ultimately succeeded in strengthening the company's reputation as a respected product innovator while allowing Toyota to capture first-mover advantage in the fast-growing hybrid category. Enable organizational agility. Broaden perspectives.

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Why Family Businesses Come Roaring out of Recessions

Harvard Business Review

Tobin’s q is the ratio between a company’s market capitalization and the replacement cost of its tangible assets, with a higher ratio indicating that a company has more intangible assets such as patents, brands, leadership etc., Leadership Marketing' and is likely to grow more in the future than one with a lower Tobin’s q.) .

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Growing, or Not, in an Age of Permanent Volatility

Harvard Business Review

In a recent Accenture study involving 1000 CFOs and CMOs across eight industries and a dozen countries in developed and emerging markets, 85 percent of executives expected their companies to grow at a rate equal to or significantly greater than global growth forecasts. Why is a growth market that "lifts all boats" so tough to imagine?

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When to Change a Winning Strategy

Harvard Business Review

Its story starts like many success stories do: An innovative concept coupled with a first-mover advantage, enabling a rapid physical expansion and generating increasing returns to scale. And there was new domestic competition from stores like Target and Wal-Mart, as well as growth in emerging markets.

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Strategy and The Uncertainty Excuse

Harvard Business Review

They may be strategizing their way to first mover advantages and positions that leave few if any attractive options in the market. The danger, of course, is that while we are using uncertainty as an excuse to put off making strategic choices, the competition may be doing something else entirely.