Focus Group Human Resources Innovation Marketing 
HR Digest
MAY 2, 2019
From the vantage point of a lifelong career in human resources, Melissa Howell talked with The HR Digest about the various Diversity & Inclusion programs which have put Kellogg on the global map as one of the top companies for veterans, LGBT employees, and executive women. People are at the core of this strategy.
Skip Prichard
JUNE 22, 2020
Companies with a healthy culture gain a positive reputation, not only among employees, but also with customers and the market. The culture required to drive a strategy of innovation is different from the culture required to develop efficiency or operational excellence. The right culture attracts and retains better talent.
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In the CEO Afterlife
SEPTEMBER 8, 2015
One of the best sources of understanding is experience, such as in-market know-how, familiarity with competitors and customers, or expertise in leading during turbulent times. At Apple, Steve Jobs never wanted research from focus groups or quantitative usage and attitude studies. Understanding comes in many shapes and forms.
Harvard Business Review
JUNE 20, 2014
New research from the Families and Work Institute (FWI) and the Society for Human Resource Management finds an “on the one hand, on the other hand” contradiction. At the Center for Talent Innovation (CTI), we call this “flex around the edges.” Or do they reflect a fear that flextime programs are being eliminated?
Harvard Business Review
JUNE 8, 2018
In 2016, former American Express CEO Ken Chenault tasked chief human resource officer Kevin Cox with finding new opportunities that would drive innovation and revenue growth. Their reasoning: Five years from now, successful companies will increasingly employ innovative business models that no one currently thinks are feasible.
Harvard Business Review
JANUARY 13, 2015
Perhaps human resources leaders are spending their money in the wrong places. Specifically we used interviewing and focus groups to find out whether many of the root causes of engagement are actually found outside the workplace. Managing people Human resource management Organizational culture' The answer?
Harvard Business Review
MAY 5, 2014
Businesses gain their strategic focus from understanding the “customer” ? To help understand a woman’s preferences and challenges, Merck for Mothers has begun to incorporate focus groups and community advisory committees in our work. Pursue scientific innovation. in this case, that’s the mother-to-be herself.
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