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Six Ways A Small Business Can Use Outsourcing

Strategy Driven

It’s essential for you to outsource tasks such as these to people such as Digital Goliath Marketing who are able to manage your work efficiently, leaving you with less stress and hassle to have to do it yourself. Some of the outsource administration you could consider are: Surveying, polling, and focus group tests.

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Knowledge Is Power. Data Isn’t.

In the CEO Afterlife

One of the best sources of understanding is experience, such as in-market know-how, familiarity with competitors and customers, or expertise in leading during turbulent times. At Apple, Steve Jobs never wanted research from focus groups or quantitative usage and attitude studies. Understanding comes in many shapes and forms.

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How to Ignite and Sustain Organizational Growth

Skip Prichard

Companies with a healthy culture gain a positive reputation, not only among employees, but also with customers and the market. It is not an afterthought or a nice-to-have plan that they delegate to human resources to develop. Culture needs to be recognized as a company-wide function and not the responsibility of Human Resources.

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Ola Snow on Building a Thriving Workforce

HR Digest

Ola Snow, Chief Human Resources Officer at Cardinal Health, brings her 20+ years of life experience, offering a glimpse into the company’s commitment to fostering an inclusive and supportive work environment. In the past few years the labor market has been volatile, and human capital strategies have been thrown into the spotlight.

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Engage Employees Using Customer Service Tactics

Harvard Business Review

A recent study by Aon Hewitt , for example, found that companies with high levels of engagement outperformed the stock market in 2010. At most companies, the human resources department "owns" and measures engagement. Employee engagement and financial performance are connected. What's the reason for this failure?

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Flextime Is Declining, But “Flex Around the Edges” Is Up

Harvard Business Review

New research from the Families and Work Institute (FWI) and the Society for Human Resource Management finds an “on the one hand, on the other hand” contradiction. Or do they reflect a fear that flextime programs are being eliminated? The answer seems to be a confusing “both.”

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6 Ways to Build a Customer-Centric Culture

Harvard Business Review

But the CMO Council reports that “only 14 percent of marketers say that customer centricity is a hallmark of their companies, and only 11 percent believe their customers would agree with that characterization.” At Hootsuite, the social media management platform, marketing and human resources executives collaborate to do this.