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Fueling Innovation: How Microsoft Finally Got It Right

Leading Blog

W E OFTEN THINK of innovation as something visionaries draw out of thin air, like manna from heaven. Here’s an innovation story that’s closer to reality: It’s a story of loss, grit, and renewal. It’s also about a never-too-late approach to innovation that enabled a floundering business to launch a second golden age.

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Beyond Disruption: Innovation Doesn’t Have to Be Disruptive

Leading Blog

D ISRUPTION has become synonymous with innovation. In contrast, nondisruptive innovation is “achieved without disrupting a preexisting market and its associated companies and jobs.” In contrast, nondisruptive innovation is “achieved without disrupting a preexisting market and its associated companies and jobs.”

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The 7 Traps of Path Dependency

Leading Blog

He wrote Create the Future + The Innovation Handbook: Tactics for Disruptive Thinking (two books in one) to help us. “We Market leaders consistently miss out on great new ideas because they overestimate their market dominance.” In fact, 40% of your brain is made up of myelin tissue. And so, they easily dismiss new ideas.

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Top 10 Tips for Improving Your Content Marketing Strategy

Strategy Driven

In the dynamic world of marketing, content remains king. Developing a robust content marketing strategy can significantly enhance how you connect with your audience, increase engagement, and ultimately drive sales. Here are some tips to help you strengthen your content marketing strategy and achieve better results.

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Dinosaurs, Big Consulting Firms and Disruptive Innovation

N2Growth Blog

Thanks to Professor Clayton Christensen of Harvard University and his 1997 landmark book, The Innovator’s Dilemma , we have a new way of understanding the life cycle of companies and why some market leaders maintain their dominant position and other one-time market leaders disappear. WHAT IS A DISRUPTIVE INNOVATION?

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How to Build a Team of Innovators

Great Leadership By Dan

Guest post by Chuck Swoboda : As increasing competition, new technologies and evolving customer expectations continue to disrupt nearly every industry, business leaders are turning to innovation as a way to keep their companies relevant. The standard solution is to create teams that focus explicitly on innovation. The problem?

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Catalyst Leadership - Read My First Chapter

Rich Gee Group

No fluff, no BS, just straight-up value. Here’s the truth: real innovation is uncomfortable. Creating a Culture of Innovation Amazon’s transformation wasn’t solely Bezos’s doing. He had a team that shared his commitment, a culture that rewarded innovation and resilience. So don’t hold back. Have at it!