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Competitive Advantage from the Bottom of the Pyramid

LDRLB

Prahalad , the brilliant management guru. LG has focused on Brazil’s BoP based on Prahalad’s 4As framework while managing to navigate Brazil’s complex corporate and political network – an intricate “Keiretsu”. Glocalization” of products has made LG successful where other South Asian companies have struggled.

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CMI Hong Kong: updates from the board

Chartered Management Institute

Ann also met with Titania Woo of The Hong Kong Management Association to discuss partnership opportunities in the region. Furthermore, Ann was delighted to be able to personally present a number of Chartered Managers and Fellows with their certificates. Learn more here.

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The $2,000 Car

Harvard Business Review

Other companies still subscribe to a "glocalization" strategy of adapting their Western products to meet local needs, and will have to step up their game to get more from their innovation efforts. Phase 2: Glocalization. Innovation happened at home, and then the new offerings were distributed everywhere.

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Great Advertising Is Both Local and Global

Harvard Business Review

One solution to this tension is to pursue what we call glocal advertising strategy — locally adapting a universally embraced core idea that will resonate in any market anywhere in the world. By getting the glocal model right, Johnnie Walker reversed a continuing decline and more than doubled its global business in ten years.

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3 Ways Social Entrepreneurs Can Solve Their Talent Problem

Harvard Business Review

For example, Glocal Healthcare in India partners with organizations such as George Washington University and India’s National Skill Development Corporation to develop training programs on topics ranging from nursing to acute care to hospital management. But they can work with third-party providers to do so.