Heskett Innovation Technology 
Leading Blog
JANUARY 1, 2022
Win from Within : Build Organizational Culture for Competitive Advantage by James Heskett. James Heskett provides a roadmap for achievable and fast-paced culture change. We the Leader : Build a Team of Equals Who All Lead AND Follow to Drive Creativity and Innovation by Jeffrey Spahn.
Harvard Business Review
DECEMBER 14, 2011
Among the top performers on the 2011 World's Best Multinational Companies list are culturally-strong technology companies such as Microsoft, NetApp, SAS, and Google. Competitiveness, customer loyalty, innovation, and productivity — while critical to daily operations — trailed behind with each under 20 percent.
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