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How to Hire an Effective Chief Marketing Officer

N2Growth Blog

Foremost, the responsibilities of the Chief Marketing Officer have transformed significantly. Today’s CMOs aren’t just the masterminds behind ad campaigns or marketing projects—they’re key players in driving business innovation , focusing on customer needs, and harnessing technology. A CMO wears many hats in the boardroom.

Marketing 388
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How to Rapidly Address Leadership Gaps with Interim Executives: A Comprehensive Guide

N2Growth Blog

Organizations frequently face unexpected leadership departures, mergers, market disruptions, or strategic shifts that demand immediate, expert intervention. Organizations may also miss growth opportunities due to leadership deficiencies, failing to capitalize on market potentials, or innovating effectively.

Execution 358
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CEO Marketing Priorities

N2Growth Blog

COVID-19 has made CEO marketing priorities synonymous with survival. CEOs who have a focused, crisp, creative, and clear message, and who understand how to best communicate that message, will navigate the pandemic better than their less-skilled peers. The post CEO Marketing Priorities appeared first on N2Growth.

CEO 269
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How to Win in Africa

Leading Blog

They say business leaders tend to “underestimate Africa’s size and potential as a market, and overestimate the challenges of doing business there.”. And technology? Africa is the next growth market. High volumes—low margins—cost-effective—technology driven.

How To 289
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Why B2B Contact and Account Data Management Is Critical to Your ROI

64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success. However, investing in new technology isn’t always easy, and commonly, it’s difficult to show the ROI of data quality efforts. How data impacts your organization as a whole.

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How to Ensure Your Organization’s Digital Transformation Succeeds

Leading Blog

This force is called creative destruction, which is the process where innovation and technology advancements are reshaping industries and business models. To illustrate the potential impacts, in 2007, Nokia had a little over half the mobile phone market with an operating profit of about $7.8 Nokia just couldn’t keep up.

How To 297
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Top Leading Executive Search Firms: Reasons to Use and How to Choose the Best One for You

N2Growth Blog

We reach out to highly-qualified passive candidates who are not actively looking for positions and are not part of an application process and market our clients’ opportunities to them. How to Choose a Leading Executive Search Firm for You. Executive Search Consultants Who Understand the Market .

Execution 396
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks.