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The Importance of Testing in an E-marketing Campaign

Women on Business

By testing your marketing campaign, you gain more time, money and experience for future projects. Related posts: The Marketing Mix Made Easy to Understand and Use While creating your annual marketing plan, using a combination of. Has Email Marketing Become Obsolete?

Marketing 162
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How are you doing on price? :: Women on Business

Women on Business

This little book offers 57 ways to manage your fee structure to your advantage. Planning Your Marketing Strategy Quickly and Effectively It doesn’t matter whether you work for a large Fortune. The Marketing Mix Made Easy to Understand and Use While creating your annual marketing plan, using a combination of.

Price 133
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A Refresher on Marketing ROI

Harvard Business Review

Avery explains that it is also referred to by its acronym, MROI, or as return on marketing investment (ROMI). It can be used to assess the return of a specific marketing program, or the firm’s overall marketing mix. Comparing marketing efficiency with competitors. Holding themselves accountable.

ROI 9