Harvard Business Review

OCTOBER 27, 2015

In most companies, marketers are in charge of assessing the competition. Because of this, close to 60 percent of all competitive intelligence professionals report to marketing. Yet the majority of marketers fail to use their competition analysts strategically, instead using them to gather more “recon” data.

Marketing 8

Marketing Competitive Intelligence Porter How To 8

Harvard Business Review

NOVEMBER 24, 2016

This is particularly true for the marketing department, which is changing at such a break-neck pace that marketing success now depends heavily on support from HR to identify and train new skillsets. On the flip side, success in HR could use a major assist from marketing, or at least HR professionals who think like marketers.

Marketing 8

Marketing Content Pharmaceuticals PR 8

Harvard Business Review

OCTOBER 23, 2014

Energy, agriculture, insurance, retail, human resources — no industry is unaffected. That’s why pharmaceutical, biotechnology, and medical device companies need to define their relevance in this new health care ecosystem, and soon. Or lenders’ enhanced abilities to gauge credit risk. They’re also sharing risk. But not for long.

Health Care 9

Health Care Pharmaceuticals Information Technology Supply Chain 9

Harvard Business Review

OCTOBER 24, 2014

In addressing the billion-dollar adherence problem, Vitality (since acquired by NANTHEALTH ) considered the interests of the players in the diverse ecosystem, including pharmaceutical companies, retail pharmacies, and health care providers. Human resources. It also took into account their roles in changing patient behavior.

Products 10

Products Productivity Company Engineering 10

Harvard Business Review

JANUARY 5, 2018

For more than a decade, leading human resource strategists have hit on a recurring theme: You want your star players working in the roles that matter most to the business. They are not employees; they are contingent workers who are nonetheless vital to an organization’s R&D, marketing, and other key processes.

McKinsey 9

McKinsey Human Resources Reputation Brand 9

Harvard Business Review

NOVEMBER 20, 2015

He is poised to become the leader in this segment of a multi-billion dollar market. Compliance is crucial for pharmaceutical makers such as Abbott and Amgen – a “ Form 483 ” warning from an FDA inspector can shut down a drug facility in an instant and even land top executives in jail.

Supply Chain 8

Supply Chain Collins Golden Handcuff Pharmaceuticals 8

Harvard Business Review

APRIL 19, 2016

Imagine the changes afoot in the pharmaceutical, medical device, automotive, and consumer electronics industries. What would be the cost/benefit of flattening your supply chain and moving production closer to your markets? How could digital printing improve your innovation, product development, and speed to market?

Supply Chain 8

Supply Chain Execution Analysis Technology 8

Marshall Goldsmith

FEBRUARY 8, 2018

Deepa Prahalad – Focused on design and emerging markets. Telisa Yancy – Chief Marketing Officer at American Family Insurance. Deborah Borg – Chief Human Resources & Communications Officer, Bunge Limited. Sean McGrath – Human Resources Vice-President World Bank Group. Co-author: Predictable Magic.

Executive Coaching 70

Executive Coaching CEO Banking Magazine 70

Harvard Business Review

SEPTEMBER 12, 2014

—Andy O’Connell No Limits The Trans-Everything CEO New York Magazine The highest-paid female CEO in America, earning $38 million last year, is Martine Rothblatt, the founder of United Therapeutics, a pharmaceutical company. Giving feedback Human resources Talent management' So now the U.S.

Performance Review 14

Performance Review Review Quinn Health Care 14

In the CEO Afterlife

JUNE 19, 2011

A Boomer’s Advice to Marketers: Go Ahead, Make My Day. by John • June 19, 2011 • Life , Marketing , Strategy • 1 Comment. Today, we represent a marvelous marketing opportunity. Aha,” say the savvy marketers. The world’s best marketers are on to us. Human Resources. Main menu Home.

Advice 147

Advice Marketing Marketing Strategy Brand 147