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A Tale of Leadership, Marketing and Blogging from Debbie Laskey

Eric Jacobson

For the past 15 years, I have relied on Debbie Laskey’s Blog for expert leadership guidance and always interesting insights into marketing best practices and recaps of marketing trends. Question: What do you believe business leaders should know about the future of marketing? Third, create a strategy for content."

Blog 65
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Foxes And Hedgehogs: Which One Are You?

Lead Change Blog

In 2001, I accepted my first official leadership position as a human resources director with one audacious goal – to be and do all the things to serve all the people. With a background in public relations, marketing, and internal communications, HR had become an accidental specialty – I was a jack-of-all-trades and master of none.

Collins 366
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Social Media Jobs, Roles & Responsibilities with Infographic

Modern Servant Leader

Before social media, traditional marketing roles emphasized push responsibilities. Most marketers focused on advertising, promotions and creating awareness through disruption of unrelated content. With the emergence of social media technologies , this responsibility shifts from mostly push to mostly pull (inbound) marketing.

Media 270
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Be Informed: 10 Job Titles You Won’t See In The Next Decade

Lead from Within

The rapid pace of technological advancement and evolving business models are transforming the job market at an unprecedented rate. Public Relations Specialist: Social media, content marketing, and real-time digital communication have dramatically shifted the field. As an experienced leadership coach.

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What are the best business management courses?

Strategy Driven

Public relations. Human resources. MBA in Marketing – Pursuing this programme allows students to gain the ability to analyse, research, strategize and deliver methods and techniques necessary to support various firms and businesses. Public relations. Human capital management. Human resources.

Course 65
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What Can You Do With a Communications Degree?

HR Digest

Human Resources Specialist. Human resources specialists are responsible for recruiting staff, developing training programs, educating employees about benefits, and orienting new employees. Public Relations Specialists. They can also work for individuals who want to have a positive image in the public eye. .

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The Importance of Testing in an E-marketing Campaign

Women on Business

The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.

Marketing 162