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Marketing in a Digital Age: The Multifaceted Responsibilities of Modern Chief Marketing Officers

N2Growth Blog

The Evolution of CMO Responsibilities in the Digital Era The digital age has undeniably redefined the roles and responsibilities of a Chief Marketing Officer (CMO ). In the pre-digital era, a CMO focused on traditional marketing channels such as television, radio, and print to convey a consistent brand message.

Marketing 221
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Talent That Gets It: How the AI-Savvy CMO Sources Marketing Masterminds

N2Growth Blog

Let’s be brutally honest: if you’re a CMO still clinging to outdated hiring practices and marketing strategies, it’s time to wake up or step aside. The marketing world is moving at warp speed, and those who don’t know how to actually harness AI are getting left in the dust. The real players aren’t where you think they are.

Marketing 300
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Doubting Existing Management: Private Equity’s Talent Conundrum

N2Growth Blog

The journey from meticulous deal-making to managing assets proficiently has put an unprecedented emphasis on acquiring and retaining the right talent. However, the reality is at odds with the requisite, shedding light on a pertinent concern in the industry. The lack of experience through tumultuous market phases is a concerning gap.

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Moving Beyond Company Organization Silos: Lessons from the Aviation Industry

Leading Blog

Between surging demand, labor shortages, outdated air traffic management, and travel reservation I.T. That’s a shame because the aviation industry as a whole still continues to be an industry model for how to operate with extremely high reliability despite having a highly fragmented set of organizational entities. In the U.S.,

Industry 294
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Best Practices for a Marketing Database Cleanse

Multiple industry studies confirm that regardless of industry, revenue, or company size, poor data quality is an epidemic for marketing teams. As frustrating as contact and account data management is, this is still your database – a massive asset to your organization, even if it is rife with holes and inaccurate information.

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Executive Search Market and Its Growth in Saudi Arabia

N2Growth Blog

The executive search market in Saudi Arabia is poised for significant growth, with an estimated value of $2.2 However, the market also faces challenges such as a scarcity of qualified talent, high costs associated with executive search services, and a need for more transparency in the search process.

Execution 195
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Why Interim Executives Are Crucial for Crisis Management in Today’s Business Environment

N2Growth Blog

Harnessing the Power of Interim Management in Uncertain Times Over the years, the role of interim executives has transformed from temporary fill-ins to strategic agents of change and innovation, especially in times of uncertainty. This ability to deliver immediate, impactful results makes interim management indispensable in uncertain times.