Remove Innovation Remove Leadership Styles Remove Marketing Remove Wilde
article thumbnail

The Best CMOs Combine 4 Leadership Styles

Harvard Business Review

The idea is to identify your power center — which one best represents your natural capabilities — and develop skills to flex across these leadership styles. Style one: Market-driven CMOs who capitalize on the voice of customers. Market-driven CMOs are great listeners. It resonated.

article thumbnail

Where to Find Authentic Entrepreneurs

Harvard Business Review

I still remember when Steve Jobs was featured in business school case studies as an example of bad leadership style. But unlike most Japanese innovations, it did not come from a big established firm. Companies and venture capitalists chase hot markets. Name your own unusual circumstance.