Innovation Marketing Present Value 
The Horizons Tracker
AUGUST 16, 2023
According to UNCTAD’s Technology and Innovation Report 2023 , there is a risk of increased economic inequality as developed countries are likely to benefit the most from green technologies, including artificial intelligence, the Internet of Things, and electric vehicles.
Harvard Business Review
OCTOBER 15, 2012
The concept of open innovation has moved from business phrase to business reality over the last ten years. When PARC became a for-profit subsidiary of Xerox to practice open innovation in 2002, Henry Chesbrough had not yet published his book Open Innovation and the concept was not well understood.
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Harvard Business Review
JUNE 8, 2018
The market caps of just four companies, Apple, Alphabet, Amazon, and Microsoft, now exceed $3 trillion. Their combined assets of $944 billion are an order of magnitude lower than the combined assets of $7,700 billion of the largest 3,177 companies in 1986, when the aggregate market capitalization reached $3 trillion for the first time.
Harvard Business Review
NOVEMBER 7, 2011
This blog was written with Jay Terwilliger and Mark Sebell, managing partners at Creative Realities , a Boston-based innovation management collaborative. But did you ever see it as the central metaphor for what truly innovative organizations must do? And using net-present-value estimates for "beginning" ideas is nuts.
Harvard Business Review
SEPTEMBER 13, 2017
We found that sustainable and deforestation-free practices created significant financial benefits for all players in the industry’s value chain. Specifically, our analysis found that the net benefits to ranchers ranged from $18 million to $34 million (12% to 23% of revenues) in net present value projected over 10 years.
Harvard Business Review
JANUARY 11, 2012
In The Innovator's Guide to Growth we suggested that companies should create one-page "Idea Resumes" that capture the essence of an idea on a single PowerPoint slide. If you don't have an innovation strategy , go and create one.). Can we get to the market without any technological miracles? That's a good thing.
Harvard Business Review
NOVEMBER 19, 2015
This can be quantified by analyzing the extent to which the share prices of S&P 500 firms are driven by a firm’s present value of future growth options (PVGO) rather than cash flow from current operations. Eventually the company is likely to be out of touch with changing market requirements.
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