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Ideas Don't Equal Innovation | N2Growth Blog

N2Growth Blog

As a result of our conversation, I decided to dust-off an old post, give it a few updates, and pass along my thoughts, which can be best summarized as “ Ideas Don’t Equal Innovation. “ It is my hope to help dispel the myth that ideas are inherently good things.

Blog 413
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CMO and CDO: The Digital Marketing Partnership Fueling Growth

N2Growth Blog

In this landscape, the collaboration between the Chief Marketing and the Chief Digital Officer has become a pivotal driver of organizational success. These roles, while distinct, are increasingly interwoven, and their synergy can unlock unprecedented opportunities for growth and innovation.

Marketing 195
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Talent That Gets It: How the AI-Savvy CMO Sources Marketing Masterminds

N2Growth Blog

Let’s be brutally honest: if you’re a CMO still clinging to outdated hiring practices and marketing strategies, it’s time to wake up or step aside. The marketing world is moving at warp speed, and those who don’t know how to actually harness AI are getting left in the dust. The real players aren’t where you think they are.

Marketing 300
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Discover the 4 Powerful Tactics to Build a Resilient Organization

Lead from Within

Lets explore the four powerful tactics that can help you build a resilient organization that can thrive in the face of challenges. Disruptions often bring about changes in the business environment, customer preferences, and market dynamics. This involves fostering a culture of continuous learning, innovation, and agility.

Tactics 208
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How to Hire an Effective Chief Marketing Officer

N2Growth Blog

Foremost, the responsibilities of the Chief Marketing Officer have transformed significantly. Today’s CMOs aren’t just the masterminds behind ad campaigns or marketing projects—they’re key players in driving business innovation , focusing on customer needs, and harnessing technology. A CMO wears many hats in the boardroom.

Marketing 221
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First Look: Leadership Books for March 2020

Leading Blog

Marketers want to change their customers’ minds and leaders want to change organizations. Create the Future + the Innovation Handbook : Tactics for Disruptive Thinking by Jeremy Gutsche. Create the Future teaches you how to think disruptively, providing specific steps to create real innovation and change.

Books 402
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How N2Growth’s Unique COO Search Process Outpaces the Competition

N2Growth Blog

The COO is often tasked with translating strategy into action, leading critical functions ranging from operations and finance to sales and marketing. Rather than relying on outdated recruitment tactics, N2Growth’s process delves into evaluating prospective candidates’ hard and soft skills.

COO 374