Remove Innovation Remove Niche Marketing Remove Operations
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How to Build a Brand | N2Growth Blog

N2Growth Blog

Innovate: Your brand will have at best a limited shelf life if a culture of innovation doesn’t pervade your business. Don’t fall into the trap of resting on laurels and assuming that a great product or niche market will endure the test of time without constant attention to the shifting needs of a fluid marketplace.

Brand 271
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Ready to Grow Your Business? How to Appeal to Niche Audiences

Strategy Driven

When your operational and back office processes are aligned you work efficiently and productively. By adapting your marketing strategy, you will be able to target new audiences for your products and services. Let’s look at the niche markets that you can tap into boost your business’s growth and profitability: Seniors.

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0511 | Larry Downes: Full Transcript

LDRLB

The most recent being Big Bang Disruption: Strategy in the Age of Devastating Innovation. Paul Nunes and I have known each other for many years, and we’ve both been writing about the subject of disruptive innovation from different vantage points and different angles. DAVID: Yeah. You call it this big bang disruption.

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Business Model Generation : Blog | Executive Coaching | CO2 Partners

CO2

Gary Cohen grew the company from two people to 2,200 employees Currently, he is Managing Partner of CO2 Partners, LCC, operating as an executive coach and consultant. They look at 9 Building Blocks that form the business canvas. These are: Customer Segments – An organization serves one or several customer segments.

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Research: Self-Disruption Can Hurt the Companies That Need It the Most

Harvard Business Review

When innovations threaten to disrupt an industry by replacing an old business model with a new one, incumbents need to invest in that model in order to survive. But what if an innovation poses a threat, and you can’t yet tell whether it has genuinely transformative potential? Fuse/Getty Images. These are rarely studied questions.

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Why Apple Has to Become More Open

Harvard Business Review

Apple is probably the most successful and innovative company on earth over the past decade, and it's extremely closed and secretive. That can be a powerful marketing technique if you have the market muscle to pull it off. Over time, openness tends to win out in the market. What's up with that?

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Why Apple Has to Become More Open

Harvard Business Review

Apple is probably the most successful and innovative company on earth over the past decade, and it's extremely closed and secretive. That can be a powerful marketing technique if you have the market muscle to pull it off. Over time, openness tends to win out in the market. What's up with that?