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Moving Beyond Stage-Gate Project Management

Harvard Business Review

Traditional approaches, such as the stage-gate process, while effective at incremental improvements, don’t work as well when it comes to breakthrough innovations or attempts to change established behaviors.

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What do Blue Lobsters Have to do With Innovation? Everything!

Mills Scofield

Because the key to innovation isn’t processes, stage gates, weird exercises, or competitions. The key to innovation has been and always will be People. I view the commitment to innovate, in the companies I’ve worked for and with, as a spectrum of lobsters - from cooked, to live, to rare blue ones. Blue Lobsters.

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What do Blue Lobsters Have to do With Innovation? Everything!

Mills Scofield

Because the key to innovation isn’t processes, stage gates, weird exercises, or competitions. The key to innovation has been and always will be People. I view the commitment to innovate, in the companies I’ve worked for and with, as a spectrum of lobsters - from cooked, to live, to rare blue ones. Blue Lobsters.

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Big Data In Your Shampoo?

Mills Scofield

In the case of the former, they typically would want to know why and how could they innovate their current product to regain their position as number one. While it may have mitigated the clients'' losses some of the time, the innovation was inevitably reactive, unscientific, and not robust nor holistic. Fast forward to today.

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Old Brands. New Hands. Last Stands | In the CEO Afterlife

In the CEO Afterlife

To its credit, GSK still owns Macleans and although it is no longer the #3 brand, chomping at the tails of Colgate and Crest, Macleans has benefitted from contemporary marketing and dental care innovation in a few geographies. Gretzky, Gates, Zuckerberg: Can they see the Unseen? How’s that for visionary brilliance? Leadership.

Brand 170
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The CEO as Chief Brand Custodian | In the CEO Afterlife

In the CEO Afterlife

Wouldn’t you expect more innovation? More and more, the critical role of chief brand custodian is relegated to middle managers who either lack the experience, the clout or the motivation to drive innovation into the brands they manage. Gretzky, Gates, Zuckerberg: Can they see the Unseen? Some do it well. Search My Site.

Brand 168
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Unrealistic Expectations of Innovation & Entrepreneurs

Mills Scofield

Yet, when we discuss the birth and development of innovations and companies, it’ [.]. They are totally dependent upon adult humans for constant, continual support just to live. We are used to this, we accept it, we don’t expect anything different.