N2Growth Blog

DECEMBER 1, 2014

On the analytical front (Inquisitive), they must seek the answers to the following: What must we do to enable better knowledge management practices within the teams? What must we do to improve productivity and accelerate the time to insights? What must we do to capture analytical Next-Level Practices across the teams?

Crisis 334

Crisis System Process Leadership 334

Harvard Business Review

NOVEMBER 16, 2011

In most organizations, social media established a marketing beachhead. Indeed: the marketing organization has put social media technologies to work with very visible effect. But we need to break out social media and talk about more than marketing and technology. Break out social media from its marketing beachhead.

Media 15

Media Marketing Technology Short-term 15

Michael Lee Stallard

AUGUST 25, 2010

Several excellent books also address the issue of declining connection in society including Bowling Alone , The Amer ican Paradox and The Loss of Happiness in Market Democracies. What can you do? Although it’s simple, it isn’t easy. Take time to connect. why is everyone smiling?

Social Capital 284

Social Capital McCarthy Godin Committee 284

Michael Lee Stallard

NOVEMBER 24, 2010

WHAT WHO WHEN Marketing Plan Dave 1/1 Rights Agreement Daisy 1/15 Ship Books Sandy 1/30 After you share your W3 task list, ask each Critical Connection to tell you “what’s right, what’s wrong and what’s missing” on your W3 task list. It looks like this. why is everyone smiling?

McCarthy 271

McCarthy Godin Middle Management Training 271

The Horizons Tracker

JANUARY 29, 2020

The research showed that companies were increasingly proficient at extracting this cultural knowledge, through both formal and informal means. Interns were a key aspect of this informal process of understanding market trends, simply by their presence in the office.

Trends 110

Trends Mentor Focus Group Analysis 110

Deming Institute

DECEMBER 9, 2019

The System of Profound Knowledge Applied to Sales and Marketing. The Symphony of Profound Knowledge by Ed Baker. Applying Quality as a Business Strategy at Hallmark Building Supplies. Dr. Russell Ackoff Webcast on Systems Thinking. Peter Senge on Systems Thinking. Transforming Jet-Hot by Viewing the Organization as a System.

Deming 88

Deming System Senge Management 88

Ask Atma

MAY 20, 2012

Examples could come from art, comics, film, music, architecture, economics (weird black markets), music, media, etc… Creating opportunities for team members to communicate and share both creatively and intellectually improves team communications and fosters innovation. Knowledge retention. [4].

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Team How To Knowledge Management Self-aware 52

Strategy Driven

AUGUST 27, 2015

A veteran of knowledge management, business intelligence, and large-scale technology implementation projects with more than fifty companies worldwide, he has been a technical consultant for the Asian Development Bank, has worked for IBM and Computer Sciences Corporation, and was a fellow at Ernst & Young’s Center for Business Innovation.

CIO 50

CIO Technology CRM Competitive Advantage 50

Strategy Driven

OCTOBER 25, 2013

Prevention of leaks in customer information and losses in company market position. Body of Knowledge. Protection of status and utilization of organizational working knowledge, management’s activities and relationships with regulators. This causes loss of employee morale and, as a result, company productivity.

Crisis Management 75

Crisis Management Crisis Risk Management Budgeting 75

Harvard Business Review

APRIL 19, 2011

The head of R&D remembered it as a failure to properly market the innovation. The Chief Marketing Officer recalled that sales and distribution did not achieve planned market presence. Create a knowledge management system. The CEO and CFO responded with, "A failure to hit ROI and NPV targets." Triage the failures.

NPV 16

NPV ROI CFO Consensus 16

Harvard Business Review

OCTOBER 9, 2014

In the past, trade secret law only protected well-defined knowledge such as the formula for Coca Cola or the code of software programs; now, in many states, the law also extends to cover less well defined knowledge, such as employee know-how, customer relations, basic skills, and knowledge that is not used commercially.

Incentives 16

Incentives Policies Innovation Human Capital 16

Harvard Business Review

NOVEMBER 26, 2015

Here’s an example of the difference: Rather than saying “I think we need a whole new knowledge management software product line,” try “We’ve got a strategy of pursuing small privately owned firms and we’ve had particular success selling our accounting software into small professional services firms.

Resistance 8

Resistance Software How To Knowledge Management 8

Harvard Business Review

JANUARY 10, 2012

In growth markets like Kenya and Malaysia, people needed to develop marketing and innovation skills. We came up with ' Global Enablement Teams ': we took the top people in mature markets and assigned them to help and mentor people in the growth markets. In developed countries, such as France and the U.K.,

Globalization 15

Globalization Human Resources Diversity Long-term 15

Harvard Business Review

NOVEMBER 4, 2013

Since data often lives in systems managed by various functions, bring the necessary operations, IT, in-store sales, and marketing people together to identify the touchpoints. In one example, a leading European energy company generated a lot of data, but most of it was siloed within the web team, call center, and marketing functions.

Call Center 8

Call Center Banking Analysis Knowledge Management 8

Harvard Business Review

MAY 6, 2014

GE and the NFL were looking for fresh approaches to diagnosing concussions, and someone at The University of Akron saw a connection to “neuromarketing” work being done by the school’s Suarez Applied Marketing Research Laboratories. Collaboration Innovation Knowledge management'

Emotional Intelligence 10

Emotional Intelligence Proposal Innovation Knowledge Management 10

Harvard Business Review

JULY 21, 2011

With the first approach, companies seek significant mismatches between their existing organizational capabilities and the markets they serve. They ask: Where are opportunities to introduce something totally unexpected in a market we already serve, with an offering we can deliver tomorrow with little additional investment?

Supply Chain 15

Supply Chain Sample Hedge Engineering 15

Harvard Business Review

SEPTEMBER 2, 2014

Used digital marketing models to determine what ad to place on what publisher’s site? Predictive analytics are gaining in popularity, but what do you—a manager, not an analyst—really need to know in order to interpret results and make better decisions? Who’s Afraid of Data-Driven Management? Beware Big Data’s Easy Answers.

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Sample Analysis Information Technology Knowledge Management 13

Harvard Business Review

MAY 30, 2011

They are using obsolete tools to measure a dynamic knowledge world. Just as Peter Drucker saw more than half a century ago when he popularized the term "knowledge worker," knowledge drives our world. The Internet has turned nations into conduits of knowledge, having the power to become richer by trading knowledge.

Tools 15

Tools Drucker Software Agility 15

Harvard Business Review

JULY 24, 2017

Soon she will probably be booking appointments, analyzing markets, maybe even buying and selling stocks. market for corporate advice alone is nearly $60 billion. In addition, AI is already helping in the customer engagement and marketing arena. And this is likely just Alexa’s first step into offering business services.

Consultative 8

Consultative Budgeting Advice Marketing 8

Harvard Business Review

JULY 4, 2016

This is particularly true in organizations where employees are both, what Paul Graham calls, “makers” and “managers.” ” Makers, also known as individual contributors, are the software developers, engineers, architects, writers, and researchers who produce knowledge.

Management 10

Management Fashion Knowledge Management Operations 10

Harvard Business Review

JANUARY 23, 2014

Lean innovation stands in stark contrast to conventional approaches to product development in which teams expend enormous effort trying to create a perfected, many-featured product over an extended period without sufficient in-market customer feedback. And when the learnings are captured in a knowledge management system, revenue jumps again.

Innovation 8

Innovation Six Sigma Products Productivity 8

Harvard Business Review

JULY 12, 2016

“We think that the market for AI software is rapidly commoditizing, and we believe we can assemble the needed capabilities ourselves at much lower cost,” was this company’s party line. How could the cognitive software market be commoditized when the marketplace is relatively new?

Company 8

Company Library Software Analysis 8

Harvard Business Review

JANUARY 31, 2013

First, the education market overall clearly fits Clayton Christensen's disruption theory : the seemingly inferior (but less costly) online education experience is coming from below and gradually encroaching on the for-now-superior-but-fat-and-happy classroom world. Education is basically that — knowledge sharing.

Education 8

Education Tacit Knowledge Execution Christensen 8

Harvard Business Review

SEPTEMBER 12, 2013

Everyone [was] in place to jump on a real-time marketing opportunity," Mann said. Dell is also using social media monitoring tools to Observe, but going further by creating OODA loops that extend beyond marketing into the entire organization. Decision making Knowledge management Managing uncertainty'

Media 8

Media Knowledge Management Uncertainty CEO 8

Harvard Business Review

SEPTEMBER 12, 2013

“Everyone [was] in place to jump on a real-time marketing opportunity,” Mann said. Dell is also using social media monitoring tools to Observe, but going further by creating OODA loops that extend beyond marketing into the entire organization. Decision making Knowledge management Managing uncertainty'

Media 8

Media Knowledge Management Uncertainty CEO 8

Harvard Business Review

JANUARY 16, 2013

A lot of companies congratulate themselves on having a "social media presence" — by which they mean a Twitter following and Facebook likes and a marketing plan that uses social networks. But some 70% of the extra profit to be made through social technologies has nothing to do with marketing. But that's a good thing.

Media 9

Media McKinsey Supply Chain Telecommunications 9

Harvard Business Review

JANUARY 11, 2017

They are actively involved in building their business, developing their strategies, growing and maintaining strong customer relationships, and creating a service offering that’s attractive to their market. Provide Channels for Sharing Knowledge. These experiences were some of the most valuable of my career.

Mentor 8

Mentor Agility Team Teamwork 8

Harvard Business Review

NOVEMBER 6, 2013

And of course, any marketing researcher knows the impact of the order of presentation and the curious effects that arise when test products are either labeled (“A” tends to win over “B”) or branded versus blind-tested. Decision making Knowledge management' When Making a Big Decision, Think: “Eddie Would Go.”

Management 8

Management Knowledge Management ROI Objective 8

Harvard Business Review

OCTOBER 11, 2013

More work is needed to achieve the drastic change in market forces that is necessary to create a sustainable health care system. We believe that fragmentation and variability in care may best be addressed by creating tools to share knowledge than can be used by providers as they care for patients in their own communities.

Health Care 8

Health Care Mayo Insurance Quality 8

Harvard Business Review

NOVEMBER 20, 2013

That policy did not come from the marketing department, even though it is prominently advertised today. To give just one example of storytelling, consider how the Cleveland Clinic made its decision to ask every patient seeking an appointment whether they would like to be seen today. Ultimately, the key to success is authenticity.

Social Capital 8

Social Capital Health Care Cooper Storytelling 8

Harvard Business Review

OCTOBER 11, 2012

When we consulted knowledge management expert Tom Davenport , he summed up our view of the lengths to which businesses should be allowed to go simply and cogently this way: "As long as the use is voluntary, companies should be able to offer a variety of privacy/price tradeoffs to learn what the market will bear.".

Insurance 16

Insurance Discount Airlines Price 16

Harvard Business Review

NOVEMBER 5, 2012

For example, in the fields of hepatitis and cirrhosis — medical fields related to diseases of the liver — researchers have found that half of the knowledge was overturned in about 45 years. And some will change often, such as the number the stock market closed at yesterday. It wouldn't be good. Probably a lot.

Hedge 17

Hedge Advertising Finance Information 17

Harvard Business Review

JUNE 23, 2017

D&A should be the pulse of the organization, incorporated into all key decisions across sales, marketing, supply chain, customer experience, and other core functions. Increase market share? A robust, successful D&A function encompasses more than a stack of technologies, or a few people isolated on one floor of the building.

Organization 8

Organization How To Supply Chain Technology 8

Harvard Business Review

SEPTEMBER 20, 2013

As one client once told me, “It’s as if I were at a farmers’ market with all the most amazing fruits and vegetables, and I can think of a hundred recipes that I would love to prepare.” Execution Knowledge management' ” It’s clear that he saw the potential of the raw data.

Execution 8

Execution Metrics Content Christensen 8

Harvard Business Review

MARCH 26, 2012

In solving it, by surveying people who were knowledgeable about the house and the market, CEO Greg Burrill was hardly capitalizing on big data. To my knowledge he didn't even create a bar chart of the data he gathered, or attempt to determine its average.

Organization 15

Organization Real Estate Analysis Technology 15

Harvard Business Review

AUGUST 31, 2015

Rather than determining the attractiveness of a certain customer segment using a traditional approach of gauging size, growth rate, competitor positions, and profitability, the head of global marketing used social-enterprise tools.

Letter 8

Letter Participative Wilde Consensus 8

Harvard Business Review

AUGUST 21, 2013

ERP systems, RFID , knowledge management, business intelligence) have washed over organizations. IT went from being a potential source of competitive advantage to being a necessity for competitive parity. Similar waves of innovative applications of technology (e.g., Competitors copy or suppliers commoditize to erase these advantages.

Competitive Advantage 8

Competitive Advantage Management Information Technology Airlines 8