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Marketing in a Digital Age: The Multifaceted Responsibilities of Modern Chief Marketing Officers

N2Growth Blog

The Evolution of CMO Responsibilities in the Digital Era The digital age has undeniably redefined the roles and responsibilities of a Chief Marketing Officer (CMO ). In the pre-digital era, a CMO focused on traditional marketing channels such as television, radio, and print to convey a consistent brand message.

Marketing 221
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The Intangibles: Leadership Approach & Authenticity

N2Growth Blog

This reality is only magnified by the growing leadership gap we are experiencing not just here in the United States, but globally. Seasoned leaders are retiring or exiting the workforce at a higher rate than almost ever before, and there are fewer and fewer millennials and gen Z employees interested in leadership roles.

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Sustainable Leadership: A Blueprint for a Better World

Let's Grow Leaders

Have you ever wondered how businesses can foster sustainable leadership, creating real, lasting change without sacrificing profitability? What if you could learn the secret formula for making an environmental or social impact while also standing out in your industry? 07:09] – What is Leadership Sustainability?

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Executive Search Consultancy: Your Partner in Leadership Excellence

N2Growth Blog

The Importance of Leadership Excellence in Organizations Effective leadership is the driving force behind an organization’s success, helping to steer it toward its goals and navigate the complexities of the market. While experience and qualifications are important, they do not always guarantee success in a leadership role.

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Five Foundational Truths of Youth Marketing (and Leadership)

Leading Blog

It is an important and comprehensive book for marketers, but there are some principles they share that have a much wider application, that I wanted to share. In the book, they list the five foundational truths of youth marketing (and leadership). Adam Wilson, 2018, Former director of brand marketing for Carhartt, North America.

Marketing 280
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What Leadership Needs to Know about Changing Organizational Culture

Leading Blog

The options senior leadership considers may be to sell it, give it a defined period to show or go, or take on the task of rehabilitation. Leadership may wonder whether this is essentially a culture problem or whether poor performance itself creates what looks like one. A common meaning is “how we do things around here.”

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A Tale of Leadership, Marketing and Blogging from Debbie Laskey

Eric Jacobson

For the past 15 years, I have relied on Debbie Laskey’s Blog for expert leadership guidance and always interesting insights into marketing best practices and recaps of marketing trends. What are some of your leadership takeaways that you learned from the participants in those two series?

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