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More Than a Buzzword: Let’s Be Honest About Diversity and Inclusion

N2Growth Blog

Most of us are likely familiar with Simon Sinek’s Golden Circle model , which posits that a company’s ‘ why ’ is its most significant differentiator in the market. The reality is that diversity and inclusion is a crucial ingredient for creating a workplace that fosters a culture of leadership and healthy employee engagement.

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People Do Business With You…But Why?

Women on Business

According to author and thought leader Simon Sinek, people buy the “why.” Red Zone Marketing’s “Why”: We focus our efforts on finding simple, common sense and inexpensive alternatives to creating growth in a business. We are committed to designing smart marketing strategies – not the flashiest or most complex.