Kevin Eikenberry

JANUARY 8, 2011

Consulting Speaking Training Products KevinEikenberry.com About Blog Home Blogs I Like Leadership Learning Subscribe What is the Price? That’s certainly one form of PRICE but it’s actually so much more. What about The Price of Happiness? The Price of Life? The Price of Work? The Price of Faith?

Price 185

Price Porter Workshop Learning-by-Doing 185

Leading Blog

JUNE 1, 2020

Here's a look at some of the best leadership books to be released in June 2020. Leadership isn't easy. They argue that this popular leadership advice glosses over the most important thing you do as a leader: build others up. Leadership isn't about you. Don't miss out on other great new and future releases.

Books 421

Books Short-term Leadership Long-term 421

N2Growth Blog

OCTOBER 28, 2010

How many times have you witnessed someone holding-out for a higher price, better valuation, evolving markets, technology advances, or any number of other circumstances that either never transpire, or by the time they do, the opportunistic advantage had disappeared? I appreciate you sharing your thoughts. The prior are often footnotes.

Blog 418

Blog Leadership Self-aware Crisis 418

N2Growth Blog

JUNE 5, 2011

If you really want to understand a leader’s perspective on the market, ask them about their competition. I’m always on the lookout for new practitioners entering the market where we have practice areas, disruptive technology, or changes in the landscape that could disintermediate certain aspects of the market.

Leadership 353

Leadership PR Disintermediation Supply Chain 353

N2Growth Blog

NOVEMBER 19, 2010

FACT : Leaders who lack emotional control won’t remain in a position of leadership for long. FACT : Leaders who lack emotional control won’t remain in a position of leadership for long. And, emotional intelligence has been linked to successful leadership (just did a paper on this for a university class).

Blog 419

Blog Leadership Emotional Intelligence CEO 419

In the CEO Afterlife

DECEMBER 11, 2012

Last year, EU regulators fined P&G and Unilever to the tune of $456 million for price fixing laundry detergents in eight European countries. Regional underlings do not orchestrate an eight country price cartel. They either colluded to collectively benefit from higher prices or negate nasty price wars that ravage bottom lines.

Price 162

Price Discount Brand Incentives 162

Lead Change Blog

MAY 11, 2017

When you are marketing a start-up, there are two fundamental truths. The second one is that if your product is crap, there is no amount or type of marketing that will gain you a mass audience. If you want your start-up marketing to be a success, you need to have both a great marketing strategy and a great product.

Marketing Strategy 255

Marketing Strategy Marketing Strategy Budgeting 255

N2Growth Blog

DECEMBER 13, 2010

If you’re looking to benchmark your leadership ability the following self examination will give you a baseline to build from. If you check your ego at the door and give a thoughtful, introspective evaluation of your ability, it is likely that you’ll learn something about your leadership abilities or lack thereof.

Blog 366

Blog Leadership Benchmarking Tactics 366

In the CEO Afterlife

DECEMBER 11, 2012

Last year, EU regulators fined P&G and Unilever to the tune of $456 million for price fixing laundry detergents in eight European countries. Regional underlings do not orchestrate an eight country price cartel. They either colluded to collectively benefit from higher prices or negate nasty price wars that ravage bottom lines.

Price 148

Price Discount Brand Incentives 148

Modern Servant Leader

JULY 29, 2014

Market Basket Stakeholders Rally to Support Their Servant Leader. Unfortunately, employees, suppliers and customers are paying the price. Market Basket is a multi-billion dollar, family owned, grocery chain in New England. The official Market Basket website, according to Wikipedia ( [link] ) is down. Demoulas Arthur T.

Servant Leader 249

Servant Leader CEO Marketing Cost 249

N2Growth Blog

FEBRUARY 28, 2011

If you’re willing to strip away all the excuses, explanations, rationalizations, and justifications for business failures, and be really honest in your analysis, you’ll find only one plausible reason - poor leadership. Poor Branding : A poor brand generally means leadership has failed.

Brand 379

Brand Entrepreneur Marketing Execution 379

Leading Blog

APRIL 1, 2021

Here's a look at some of the best leadership books to be released in April 2021. Giants like Amazon and Alibaba are creating vast new market spaces through a deft combination of tools like machine learning and business savvy that reimagines customer experiences while generating immense shareholder value.

Books 319

Books Charan Competitive Advantage Leadership 319

Let's Grow Leaders

OCTOBER 8, 2014

When you succeed at something big, was it due to the market, the price, the positioning, the long hours, the social media campaign, the right leadership, the right employees? Of course your leadership bio makes you sound like a rock star. You Believe Your Own PR. I see this happen with leaders at all levels.

Succession 450

Succession Gilbert PR Learning-by-Doing 450

Leading Blog

JUNE 10, 2013

Competing on non-price value, not price. When it comes to how you differentiate yourself from the competition, seek out a position based on non-price value. Do not compete on price. Price-based competition can work, but only rarely does it drive exceptional performance. Better Before Cheaper. Revenue Before Cost.

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Price Discount Charisma Servant Leader 285

Leading Blog

NOVEMBER 17, 2021

economy occurred after the War of 1812 when inflated prices created an unstainable boom. And in 1978, Congress added price stability and promotion of long-term growth to its mandate. The boom phase of the cycle is when widespread optimism creates a kind of euphoric period of increasing sales, plentiful jobs, and a surging stock market.

Short-term 332

Short-term Long-term Price Banking 332

Leading Blog

OCTOBER 1, 2019

Here's a look at some of the best leadership books to be released in October 2019. In Sailing True North , Admiral Stavridis offers a much more intimate, human accounting: the lessons of leadership and character contained in the lives and careers of history's most significant naval commanders. It’s not your marketing campaign.

Books 278

Books Leadership Library Entrepreneur 278

In the CEO Afterlife

DECEMBER 29, 2013

Great marketing begins with great strategy. There’s more: a marketer’s product or service better deliver on the promise. There’s more: a marketer’s product or service better deliver on the promise. If it doesn’t, great marketing cannot exist. Wal-Mart promises low prices, every day. Everything.

Marketing 173

Marketing Human Capital Human Resources Brand 173

Great Leadership By Dan

JULY 2, 2020

Guest post from Brad Chase : No business subject garners more attention than leadership. There are endless leadership books, classes, websites and more. And that includes the other critical components of great leadership. Sometimes, when used in the vernacular, value means price, but in my model, customer value is much broader.

Succession 233

Succession Leadership Class Strategy 233

Great Leadership By Dan

AUGUST 20, 2015

Instead of going about their business as usual, as people at other companies would do, 25,000 employees at Market Basket (they call themselves associates) protested in the streets for six weeks to get Demoulas back. He relies on many of the tenets of what might be called responsible leadership. But the company also looks after them.

Marketing 120

Marketing Leadership Loyalty Open-book 120

N2Growth Blog

JULY 17, 2024

CROs oversee marketing, sales, and customer relationship teams to ensure they work together effectively. Their deep understanding of current market trends and customer behavior is the foundation for creating revenue strategies that align with the company’s main goals.

Execution 370

Execution Long-term Customer Loyalty Marketing 370

Lead from Within

MARCH 20, 2023

As an executive leadership coach, I have firsthand seen the price that companies pay when their leaders become overwhelmed in the details or preoccupied with the specifics that they fail to see the bigger picture. Loss of market share: When a leader is overwhelmed by the details, it will cost the company.

Leadership 217

Leadership How To Morale Cost 217

In the CEO Afterlife

DECEMBER 21, 2011

Since the birth of rock ‘n roll sixty years ago, the esteemed products of Fender Musical Instruments and the Gibson Guitar Corporation continue to dominate a market enthralled by rock music and rock personalities. By contrast, Gibson and Fender marketing is woefully lacking. is priced at $215.00. and the Gibson Les Paul Jr.

Company 248

Company Brand Price Globalization 248

Leading Blog

JUNE 15, 2020

To do that, you have to show how your market is big enough (a multi-billion dollar market) to support that kind of valuation. Like Mark Zuckerberg, who built a site only for college students, we are looking for a small, protected market that you as an entrepreneur, can dominate. Why does it need to be a small market?

Finance 432

Finance Entrepreneur Venture Capitalist Kleiner 432

N2Growth Blog

JUNE 12, 2023

This is where senior leadership comes in and can bring added value to the business. Senior leadership refers to the experienced executives responsible for guiding a company’s strategic direction and ensuring it stays on track to achieve its goals. For start-up companies, having senior leadership is crucial for several reasons.

Succession 221

Succession Leadership Entrepreneur Long-term 221

Great Leadership By Dan

SEPTEMBER 3, 2013

Welcome to the September edition of the Leadership Development Carnival ! For this month’s edition, I asked an all-star cadre of leadership development bloggers, authors, and consultants to submit an answer to the following question: “We all know that individual development plans (IDPs) need to be tailored for each leader.

Leadership Development 283

Leadership Development Development Planning Leadership 283

N2Growth Blog

MARCH 15, 2020

Many new executives come out of business school still unprepared with desired competencies when entering into potential leadership positions. This business intellect is critical to leadership awareness. Awareness of connectivity will help a leader see that connection to other nonrelated markets impacts business in many ways.

Supply Chain 221

Supply Chain Leadership Media Environment 221

The Horizons Tracker

MARCH 17, 2022

Research from Columbia Business School decries that notion, and indeed finds that investing in inclusiveness boosts the stock price of companies that do so. They find that when managers do this, they are not only twice as likely to be promoted to the CEO role but are also more likely to drive the stock market valuation of the company.

Price 129

Price Company Management Diversity 129

Let's Grow Leaders

MARCH 18, 2024

Cross cultural leadership to build better teams Cross cultural leadership is a fantastic chance to broaden your impact and develop teams that excel in performance and innovative problem-solving. It was an early lesson in cross cultural leadership, and I am so grateful for Jack having that conversation with me.

Leadership 291

Leadership Learning-by-Doing Commitment Diversity 291

Women on Business

JANUARY 17, 2011

The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.

Marketing 162

Marketing Press Release Direct Marketing Discount 162

In the CEO Afterlife

MARCH 26, 2012

My original premise for this blog was to share a variety of leadership and branding principles with the current generation of business leaders. Even though I am far removed from the energy drink target market, I’m a little embarrassed to admit my ignorance of the category and what makes it tick. Monster has done just that. ounce size.

Reis 240

Reis Brand Apparel Energy 240

N2Growth Blog

MAY 3, 2017

So, it’s essential for leadership teams to pinpoint and honestly assess these capabilities. Forecasting Capabilities: How well does the leadership team know the industry? What segment of the market do they serve? Pricing Options: What is the pricing strategy? By market segment? Competitive. Technology.

Strategy 265

Strategy Company Strategic Planning Market Segmentation 265

N2Growth Blog

APRIL 20, 2010

Avoid controversy, maintain a high likeability factor, consistently and proactively engage your customers, be a business of character that engenders trust and confidence with your target market(s), produce a quality product or service at a competitive price point, and provide great customer service.

Brand 271

Brand Blog How To Public Relations 271

Tanveer Naseer

FEBRUARY 5, 2013

. — and what you need to do externally — with customers, marketing campaigns, and so on. Evaluate your leadership If you don’t improve your leadership skills, there is little chance your business can improve. Being a great leader begins with a self-analysis of your leadership ability. A true win-win.

Succession 263

Succession Bottom-up Marketing Operations 263

Leading Blog

APRIL 8, 2020

They will also remember the companies that took advantage of the crisis by gouging on price. Hint: It’s not by price-gouging…it’s by onboarding these new members to stay for the long-term. In times of crisis, relationships become much more volatile—people can quickly move from love to hate with a company that lets them down.

Crisis 403

Crisis Short-term Customer Loyalty Long-term 403

Lead Change Blog

MAY 20, 2016

Consequently, servant leadership quickly is becoming the preferred practice for some of the biggest and best companies in the world. Cheryl Bachelder, CEO of Popeyes Louisiana Kitchen, wrote a book called Dare to Serve: How to Drive Superior Results by Serving Others , in which she tells the story of her leadership journey.

Covey 255

Covey Franchising Self-aware Open-book 255

N2Growth Blog

SEPTEMBER 18, 2017

Greater agility helps businesses to react more swiftly to the rise of “ industry disruptors ,” to manage the emergence of new competitors and to successfully ride the wave of any kind of dramatic shifts in overall market conditions, be they positive or negative. senior leadership, management and staff) and culture (i.e.,

Agility 296

Agility Self-aware Workshop Uncertainty 296

Leading Blog

JUNE 11, 2021

It’s hard to get the price you want when you want to get out. The idea that the price paid for companies is based on past performance is only partly true. Some “wait until their energy and passion are waning and then take their business to market. Mistake #9: Sell Too Soon.

CPA 381

CPA How To Entrepreneur Price 381