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Customer Intimacy vs. Customer Satisfaction

CO2

These paths are clearly and effectively outlined by Fred Wiersema and Michael Treacy in The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market : 1) Operational Excellence – Lowest Cost. 2) Product Leader – Best Product or Service. 3) Customer Intimacy – Best Overall Solution.

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Business Model Generation : Blog | Executive Coaching | CO2 Partners

CO2

Gary Cohen grew the company from two people to 2,200 employees Currently, he is Managing Partner of CO2 Partners, LCC, operating as an executive coach and consultant. His book Just Ask Leadership - Why Great Managers Always Ask The Right Questions (McGraw Hill 2009).

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Standard Operating Procedures Can Make You More Flexible

Harvard Business Review

Most people think standard operating procedures are a strait jacket that limits their flexibility. The Cleveland Clinic cleverly uses standards to deliver operational consistency, reliability, and low cost. Customers Health Operations' They can actually make it easier to tailor customer experiences at low cost.

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Strategic Planning Steps

CO2

Internally, examine culture, leadership, process, and people, as well as the value proposition you offer to customers. In healthy and aligned organizations, the stated values and operating values are one and the same. Create a one-page document that contains the company’s operating values, vision, and mission.