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The book is a fascinating deep dive into many aspects of Facebook’s meteoric success, but I was particularly interested in her perspectives on the importance of great leadership. 3) Remember that the leadership skills can be taught. She sits on a Board of Directors of Word of MouthMarketing Association (WOMMA).
It’s also worth offering this ongoing training to your employees, as it lets them get much better at their jobs. It’s one thing to know your market and how your dealership fits into it, but it’s quite another to actually understand your customers. That’s especially true when you first on-board an employee, and includes proper training.
With a great culture, employees are more likely to be engaged in their work, they will recommend your products or services to others, and they may even do some word-of-mouthmarketing for free on social media which can be great for your business. Interpersonal Aspects of Leadership.
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