The Practical Leader

MARCH 13, 2024

Harvard Business School Professor Ted Levitt, a leading research and author in management, marketing, and former editor of Harvard Business Review, said “Early decline and certain death are the fate of companies whose policies are geared totally and obsessively to their own convenience at the total expense of the customer.”

System 52

System Organization Levitt Root Cause Analysis 52

Joseph Lalonde

MARCH 14, 2018

Michael Levitt, CEO of BreakfastLeadership.com. Which leads me to this conclusion; one of the healthiest habits you can operate in is healthy thinking! This has been the biggest contributor to how I operate now. Incidentally, I never start the day with text, email, phone, Facebook , TV, or news of any kind. What is that!?”

Succession 316

Succession Self-aware Learning-by-Doing Follow-up 316

Harvard Business Review

JANUARY 13, 2014

In 1960, marketing legend Ted Levitt provided perhaps his seminal contribution to the Harvard Business Review : “ Marketing Myopia.” To avoid that, Levitt exhorted leaders to ask themselves the seemingly obvious question – “What business are you really in?” Embrace your organization’s humanity.

Levitt 12

Levitt Christensen Competitive Advantage Welch 12

Harvard Business Review

MAY 5, 2016

Aggravated and depressed by the decline of their core memory business in the 1980s, Intel’s top management struggled for strategic clarity. Grove’s 1980 question remains as ruthlessly relevant to C-suites as Ted Levitt’s 1960 classic, “What business are you in?” Profitable customers matter most.

Levitt 8

Levitt Disaggregation Kaizen Call Center 8

Harvard Business Review

SEPTEMBER 13, 2012

On January 19, 2012, after 131 years of operation, the Eastman Kodak Company filed for Chapter 11 protection in U.S. Levitt argued that it's always better to define a business by what consumers want than by what a company can produce. Employers increasingly focus on employee wellness, on one side, and disease management, on the other.

Health Care 16

Health Care Levitt Film Chemicals 16

Harvard Business Review

JUNE 14, 2017

The bulk of HCIT investment supports startups that sell data — clinical or operational information that is otherwise difficult for clients to obtain or to organize. They address an underlying stakeholder need such as managing the total cost of care. How the most innovative providers are creating value. demographics.

Health Care 9

Health Care Levitt Pharmaceuticals Competitive Advantage 9

Harvard Business Review

NOVEMBER 18, 2015

As Ted Levitt pointed out 55 years ago, companies develop significant myopia over time, only seeing things that are squarely in the mainstream of their market. In contrast, in many markets room-sharing-platform Airbnb has grown without significant response from hotel operators. But it has to fight fiercely for every inch.

Disruptive Innovation 8

Disruptive Innovation Christensen Levitt Innovation 8