The Horizons Tracker

OCTOBER 28, 2024

However, research from Cambridge Judge Business School suggests that the pursuit of unicorns needs to be tempered with better governance to manage unintended consequences. Unicorns, valued at over $1bn by private investors or public market exits, are often celebrated by policymakers as valuable ventures.

Reis 65

Reis Incentives Proposal Long-term 65

Eric Jacobson

SEPTEMBER 25, 2023

By possessing a disciplined set of principles and focusing on carefully developing her leadership skills throughout the process, she was able to achieve her goal of becoming #1 in the translation market that was already dominated by established competitors. I have learned a great deal from listening carefully.

Reis 122

Reis Welch Competitive Advantage Drucker 122

Chartered Management Institute

DECEMBER 5, 2023

Images: Alastair Staley Share Share to Twitter Share to Facebook Share to LinkedIn Share via email CMI’s new president Fiona Dawson CMgr CCMI on good and bad management; the leaders who inspired her; and helping managers navigate climate change Back in 1988, Fiona Dawson arrived at Mars for a graduate trainee role. She was 21.

Reis 104

Reis Learning-by-Doing Training Long-term 104

In the CEO Afterlife

MARCH 26, 2012

With forty years in the saddle, hundreds of dusty trails and a few fistfights along the way, I have an oasis of management insight in which to draw. Even though I am far removed from the energy drink target market, I’m a little embarrassed to admit my ignorance of the category and what makes it tick. Monster has done just that.

Reis 240

Reis Brand Apparel Energy 240

Harvard Business Review

DECEMBER 25, 2013

However, the real success isn’t in the amount of cash Coin raises; it’s that the minds behind Coin have proven there’s a market demand for their product using the only research method that counts: the market itself. Coin has managed to test the market without ever actually releasing the physical product.

Products 8

Products Productivity Reis FAQ 8

Harvard Business Review

FEBRUARY 3, 2015

Each of these executives offered plenty of ideas when the discussion turned to promotions, social media tactics, and marketing messages. They seemed to think that designing and managing the customer experience is a marketing function, as if the customer is only associated with marketing, and the store only with operations.

Brand 8

Brand Reis Objective Merchandising 8

Harvard Business Review

DECEMBER 7, 2017

retail market at less than 10% as of the first quarter of 2017, online sales are growing at almost 10% per year. REI) charges customers $20 to $40 to tackle the 60-foot climbing walls and structures it has in its flagship stores, offering instruction and also essentially getting customers to pay to try out its mountain-climbing equipment.

Merchandising 12

Merchandising Retail Reis Discount 12